Results for “customer-value”

Creates concise early UX discovery artifacts for PRD development, customer development, new product ideas, feature bets, and redesigns. Use when the user asks to hypothesize an ideal customer profile, generate proto-personas, write customer problem or jobs-to-be-done hypotheses, create journey maps, shape value propositions, or turn product context into design-sprint-style customer insight artifacts for product and engineering teams.

Define product positioning by mapping competitive alternatives, unique attributes, and best-fit customers to the right market category using a structured canvas and 5-step process.

Map customer journeys from awareness to advocacy by visualizing touchpoints, identifying drop-off points, analyzing channel interactions, and optimizing the end-to-end experience.

Designs revenue models, sets value-based price points, and creates referral loops to turn users into paying customers.

Create data-backed customer personas with market research, demographics, psychographics, jobs-to-be-done, journey mapping, and avatar generation.

Turn account data into a QBR that earns the renewal. It builds the value-delivered story, adoption against the goals they signed up for, the open risks stated plainly, the forward roadmap, and the expansion ask, then hands you a deck outline. Built for B2B customer success teams, customizable to your CRM and product analytics. Trigger on "build a QBR", "prep the business review", "quarterly review for this account", "what do I show the customer", "value story for the renewal", or any account-review prep.

Create a working customer profile from existing research, market signals, and team knowledge before deeper validation.

Define company values and culture for a minimalist business, drawing on principles from The Minimalist Entrepreneur.

Optimize post-signup onboarding, user activation, first-run experience, and time-to-value with actionable audits and flow designs.

Synthesize customer research data to define the Ideal Customer Profile (ICP) including demographics, behaviors, Jobs to Be Done, and pain points.

Run Mom Test–style customer-discovery interviews to validate or kill an unbuilt idea — generate a non-leading interview guide, conduct or coach the conversations, and synthesize signal vs compliments. Load when the user asks to do customer discovery, run problem interviews, validate an idea with users, run a Mom Test, design an interview guide, or says "talk to customers", "validate the problem", "interview users", "Mom Test this", "did real users want it", "synthesize my interviews", "I just talked to N people". Sub-skill of `venture-exploration`. Hard-bans "would you use this?", solution-pitching, friend/family-only ICP, and treating compliments as validation. Calls `secure-*` before synthesizing any pasted external transcripts.

Create uncontested market space using value innovation instead of competing head-to-head. Covers the Four Actions Framework, Six Paths, strategy canvas, and buyer utility map.

Identify and analyze 3-5 distinct customer segments with demographics, jobs-to-be-done, pain points, and product fit analysis for market opportunity evaluation.

Discover what customers truly need by analyzing the "job" they hire your product to do. Use when the user mentions "customer discovery", "why customers churn", "what job does this solve", "competing against luck", "product-market fit", "switching behavior", "milkshake moment", or "functional vs emotional jobs". Also trigger when investigating why users choose competitors, designing features around real customer needs, or reframing product value propositions. Covers JTBD interviews, competition analysis, and jobs-oriented roadmaps. For product positioning, see obviously-awesome. For rapid validation, see design-sprint.

Create a Geoffrey Moore-style positioning statement to clarify target customers, unmet needs, product category, and differentiation from alternatives.

Generate a Business Model Canvas with all 9 building blocks for creating, documenting, or analyzing a business model.

Build empowered product teams using discovery and delivery dual-track. Use when the user mentions "product discovery", "empowered teams", "feature factory", "product roadmap", "opportunity assessment", "product vision", "product-led growth", or "discovery vs delivery". Also trigger when restructuring product teams away from output-driven models, setting product strategy, or defining what to build next based on outcomes. Covers product discovery techniques, team structure, and continuous value delivery. For customer interviews, see mom-test. For ongoing discovery systems, see continuous-discovery.

Orchestrator for the pre-decision business-idea lifecycle — generate ideas, model them, evaluate them, validate them with customers, and only then hand off to product-soul / brainstorming. Routes through `idea-generation`, `business-modeling`, `idea-evaluation`, and `customer-discovery`. Load when the user asks to explore business ideas, find a startup idea, evaluate a venture, validate an idea, says "what business should I start", "should I build this", "is this a good business", "I have a startup idea", "evaluate this venture", "model this business", "validate this idea", "Mom Test this", "Lean Canvas this", "Business Model Canvas", "Value Proposition Canvas", "go/no-go on this idea". Pre-decision suite — once one idea is committed, hands off to `product-soul`. Does NOT design features (use `brainstorming`) or audit built products (use `reality-check`).