Results for “competitors”

Create competitor comparison and alternative pages that win SEO traffic and sales.

Research external tools/competitors for a topic and write findings to BRAINSTORM.md (project topics) or ~/.clade/research/ (personal topics). Use when user says "/research [topic]".

Layer 1b of the keyword research pipeline. Finds keyword opportunities by comparing the brand's blog against competitors AND by expanding seeds + modifiers via Semrush (phrase_fullsearch / phrase_related). Auto-discovers competitors via domain_organic_organic when none are provided, derives the keyword gap via domain_domains, tags every row with `gap_mode`, and outputs a candidate-keyword CSV ready for downstream BID/AIO vetting.

Conduct comprehensive competitive analysis to understand the landscape, identify direct competitors, and uncover differentiation opportunities.

Researches competitors, compares features, pricing, and tech stacks, then produces a prioritized gap analysis with actionable roadmap.

Profiles 5 competitors, identifies white space, and delivers a positioning recommendation — not a feature comparison table. Use this skill — proactively and without waiting to be asked — whenever entering a new market, before defining bets in product strategy, when pricing needs a competitive anchor, or when losing deals to a specific competitor. Also triggers for: "competitive analysis", "competitor research", "who are my competitors", "market landscape", "white space", "differentiation angle", "competitive positioning", "market entry risk", "losing to X", "pricing strategy", "threat assessment", "who owns this segment", "competitive brief", "how do we differentiate", "what are competitors doing". Produces a decision-ready competitive map: 5 competitor profiles, white space analysis, and a Where-to-Win recommendation with explicit areas to ignore.

This skill should be used when the user asks to "analyze competitors", "assess competitive landscape", "identify differentiation", "evaluate market positioning", "apply Porter's Five Forces", or requests competitive strategy analysis.

Helps find and analyze competitors to imitate using a five-filter method, focusing on profitability and feasibility while eliminating personal bias.

When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. For sales-specific competitor docs, see sales-enablement.

Scores competitors across nine weighted dimensions with explicit 1–5 rubrics and a tension plot, producing comparable profile cards for competitive analysis.

Off-page playbook (Lesson 9, link building). Mines our competitors' backlink profiles via Ahrefs to produce a VETTED link-prospect list — their "superfans" (sites linking to several of a competitor's best-by-links pages), their "power-linkers" (sites linking to multiple competitors but NOT to us), and their fresh new links — filtered for relevance and de-duped against sites that already link to us. The Link Intersect method, encoded. Output is a prospect queue for /outreach; it does NOT send anything.

Deep market and niche research for Nick's workflow. Use when researching a niche, validating pain points, analyzing competitors, identifying market gaps, estimating demand, or deciding whether an idea deserves serious product attention.

Grow an audience on X/Twitter by auditing profiles, researching competitors, creating viral tweets and threads, and optimizing engagement using platform-specific mechanics.

Systematically track competitors, analyze market moves, and produce battlecards, win/loss analysis, and positioning maps for sales, marketing, and product teams.

Analyzes federal contract competitors, incumbents, and obligation trends using live USAspending.gov data via the usaspending MCP, supporting black-hat competitor research and contract-number-first obligation analysis.

Find adjacent vendors and subs (not top market primes) who fill a capability gap against a displacement target using USASpending flows and SAM entity signals. Use when user defines a teaming gap and wants vault-ready partner shortlist with citations.

Produce displace/team/ghost talk tracks for the incumbent on a recompete pursuit. Use when user wants competitive angles saved to the pursuit vault; optional multi-turn LLM for customer-facing phrasing.

Weekly competitive landscape monitoring and analysis

Build sales battlecards with feature comparisons, objection handling scripts, positioning statements, and win themes for competitive deal scenarios. Use when the user requests competitive battlecard creation or provides relevant inputs for this workflow.

Monitor competitor ads across Meta, Google, and LinkedIn with strategic analysis

Profiles a competitor's vehicles, teaming posture, and recent award patterns, producing a markdown note for vault capture.

Tracks a named competitor's launches, pricing changes, and positioning shifts, and alerts only on significant moves with source-backed analysis.

Research competitor positioning with read-only web and local memory.

Researches competitor paid-ad presence, messaging, creative, formats, landing pages, and strategic gaps using official transparency libraries and public sources.

Analyzes competitive landscapes using Porter's 5 Forces, positioning matrices, and battlecard generation to secure market position.

Weekly diff of competitor websites, pricing pages, blogs, careers pages, and exec movements. Classifies and scores every change, archives to Notion, alerts Slack on high-signal events. Runs weekly on Monday morning cron schedule.

Transforms scattered competitor data into a decision-ready product strategy report with positioning maps, feature matrices, pricing analysis, and opportunity windows.

Discovers competitors via search API, deeply researches each with a multi-lane pattern, and compiles an HTML report with overview, per-competitor deep dives, feature/pricing matrix, and mentions feed.

Compare, cross-review, and merge competing plans from multiple agents into one executable direction with a clear handoff.

Evaluate industry dynamics and market attractiveness by analyzing competitive rivalry, supplier power, buyer power, threat of substitutes, and threat of new entrants.