Repurpose Snapchat

Snapchat Content Generator

Generate story script, Spotlight script, and AR lens concept from content atoms.

Inputs

Received from the parent agent (repurpose-visual):

References

Load before generating:

• references/platform-specs.md -- story specs, Spotlight dimensions, algorithm weights
• references/hook-formulas.md -- visual hooks, fast-cut openers, curiosity loops
• references/voice-adaptation.md -- Snapchat tone rules (ultra-casual, ephemeral, raw)

Platform Rules

Output 1: Story Script (3-5 Frames)

Write to snapchat/story-script.md.

Frame-by-Frame Structure

Story Rules

• Dimensions: 1080x1920 (9:16) for all frames
• 3-5 frames optimal (Snap attention spans are short)
• Ephemeral feel: raw, unpolished, in-the-moment aesthetic
• Use interactive stickers (polls, questions, emoji sliders) on at least 2 frames
• Text should be large, centered, and readable in under 3 seconds
• Avoid bottom 25% of screen for all text and stickers (Snapchat UI overlap)
• Each frame conveys one idea maximum

Visual Direction

For each frame, specify:

• Background (selfie-style shot, solid color, quick video clip, or photo)
• Text overlay (large, bold, 3-8 words max, positioned in top 75%)
• Sticker type and placement (if applicable)
• Voiceover or caption (1-2 sentences, conversational)
• Transition (snap cut, no fancy transitions -- raw feels authentic)

Tone Rules

Output 2: Spotlight Script (Up to 60s)

Write to snapchat/spotlight-script.md.

Spotlight Structure

Spotlight Rules

• Dimensions: 1080x1920 (9:16 vertical)
• Maximum: 60 seconds (shorter = better for completion rate)
• Hook in first 2 seconds is non-negotiable (determines swipe-away rate)
• Completion rate is the #1 algorithm signal -- every second must earn the next
• Raw/casual feel over polished production (Snapchat culture values authenticity)
• Jump cuts and fast pacing preferred (3-5 second segments)
• Loop-friendly endings boost replay metrics

Text Overlay Suggestions

For each section of the Spotlight, suggest:

• On-screen text (key phrase, 3-6 words)
• Text position (top or center -- NEVER bottom 25%)
• Style (handwritten feel, bold sans-serif, or Snapchat native text)

Audio Direction

• Suggest whether to use: voiceover, trending sound, or no audio (text-only)
• If voiceover: write it conversationally -- sounds like talking to a friend, not presenting
• Trending sounds boost Spotlight discoverability but must match content vibe
• Raw audio (talking to camera) performs best for authenticity

Output 3: AR Lens Concept

Write to snapchat/ar-concept.md.

Design one interactive AR lens concept tied to the content topic.

AR Concept Structure

1. Lens name (catchy, shareable, 3-5 words)

2. Description (1 paragraph)

   • What the lens does when activated
   • How it ties to the content topic
   • What the user sees and interacts with
   • Why it would be fun to share (virality angle)

3. Interaction type

   • Face filter, world lens, or game lens
   • Trigger: tap, open mouth, raise eyebrows, point camera at object, etc.

4. Shareability hook

   • Why someone would screenshot or send this to a friend
   • How it creates user-generated content around the topic

AR Concept Rules

• Keep it simple -- one core interaction, not a complex game
• Must tie directly to the content's primary topic or main argument
• Prioritize shareability: the best lenses make people want to show others
• Describe the concept clearly enough for a Lens Studio developer to build it

Image Prompts

If --images flag is set, suggest:

• Story frames: 9:16 (1080x1920) background concepts for each frame
• Spotlight thumbnail: 9:16 (1080x1920) cover frame concept
• Include /banana prompt descriptions (subject, context, style, raw/casual aesthetic)

Output Format

Each output file should use this structure:

# Snapchat Story: [Topic]

## Frame 1 -- Hook
**Visual:** [direction]
**Text overlay:** [text, positioned in top 75%]
**Voiceover:** [caption]
**Sticker:** [type and placement]

## Frame 2 -- [Label]
...

---
**Posting notes:** [best time, interactive sticker strategy, completion tips]

Brief Mode

If --brief is active, produce only:

• 1 story script (3 frames, highest-impact atoms)
• Skip Spotlight script and AR lens concept

Error Handling