SEO Ahrefs Overview

Ahrefs Domain Overview

Fetches domain authority, backlink summary, and organic traffic metrics from Ahrefs for a given domain.

References

@skills/seo/references/mcp-degradation.md @skills/seo/references/ahrefs-api-reference.md

Inputs

• domain: The bare domain to analyze (e.g., example.com). Strip https://, http://, and trailing slashes before passing to Ahrefs tools.

MCP Check

Before proceeding, verify Ahrefs MCP is available:

1. Use ToolSearch with query +ahrefs
2. If tools are returned → Ahrefs MCP is available, proceed to Execution
3. If no tools returned → display the Ahrefs MCP error template from references/mcp-degradation.md and stop

Execution

Step 1 — Call Site Explorer Metrics

Call mcp__claude_ai_ahrefs__site-explorer-metrics with:

• target: the bare domain (e.g., example.com)

Returns: organic_traffic, traffic_cost (CENTS), organic_keywords, backlinks, referring_domains

Step 2 — Call Domain Rating

Call mcp__claude_ai_ahrefs__site-explorer-domain-rating with:

• target: the bare domain

Returns: domain_rating (0–100), ahrefs_rank

Step 3 — CRITICAL: Monetary Conversion

traffic_cost is returned in CENTS. Divide by 100 before display. Format as USD with comma thousands separators: $X,XXX.

Example: API returns traffic_cost = 125000 → display as $1,250

Output Format

## Ahrefs Overview: example.com

| Metric | Value |
|--------|-------|
| Domain Rating | 67/100 |
| Ahrefs Rank | #12,345 |
| Total Backlinks | 45,230 |
| Referring Domains | 3,210 |
| Organic Keywords | 12,450 |
| Est. Monthly Traffic | 89,000 visits |
| Traffic Value | $4,200/mo |

### Interpretation

- **DR 67/100** — Strong domain with solid authority
- **3,210 referring domains** — Healthy and diverse link profile
- **$4,200/mo traffic value** — Equivalent Ahrefs estimate of organic traffic cost via paid ads

Error — Ahrefs MCP Not Available

If MCP check fails, display the Ahrefs error template from references/mcp-degradation.md:

## Ahrefs MCP Not Available

The `/seo ahrefs overview` command requires the Ahrefs MCP, which is not
currently connected.

**What you can do:**
- Use `/seo audit <url>` for a full static SEO analysis without live Ahrefs data
- Use `/seo technical <url>` for technical SEO issues without backlink/keyword data

**To connect Ahrefs MCP:**
- Ensure the Ahrefs MCP is registered at user scope in ~/.claude/mcp.json
- Verify with: cat ~/.claude/mcp.json | grep -i ahrefs
- Ahrefs MCP must be registered at user scope (not project scope) to work in subagents