How do I install the Account Research skill?

Run npx skillmds@latest add alebgl77/account-research in your terminal (requires Node.js), paste this page's agent-chat prompt into Claude, Cursor, or any MCP-connected agent, or download the SKILL.md file and copy it into your agent's skills directory.

Is Account Research safe to use?

This skill has not completed SkillMD's automated safety review yet. SkillMD never runs a skill's scripts for you; review the SKILL.md before installing.

Which AI agents work with Account Research?

This skill is tagged as working with Claude Code, Claude.ai, OpenAI Codex. SKILL.md is an open format, so most agents that read a skills directory can load it too.

Is Account Research free to use?

Yes. Installing skills from SkillMD is free, and the skill stays under its author's original license.

Who published Account Research?

alebgl77 (@alebgl77) published this skill. Their other Agent Skills are listed on their SkillMD profile.

Account Research by alebgl77 — Agent Skill

Name: Account Research
Author: alebgl77

Account Research

Researches a company or person and returns actionable sales intel — what they do, recent signals, likely pains, entry angle and talk tracks. Use when the user says "research this company", "who is this prospect", "intel on X before I reach out", or before any outreach, call or proposal targeting a specific account.

alebgl77 acc56b2 2.6 KB Updated Sep 17, 2026

File contents

Account Research — Prospector

"Know them better than their own website does."

When to use

"Research {company} before I contact them"
"Who is {name} at {company}?"
"Why would {company} buy {my product}?"
Always before draft-outreach or call-prep — research is their fuel
Works from public web (search + site + LinkedIn-style signals); upgrades with any CRM/enrichment MCP if connected

Workflow

Frame the mission: what does the user sell, and what would make this account a good or bad fit? Write the fit hypothesis first.
Company scan: what they do (in one sentence a human would say), size/stage signals, business model, who their customers are.
Signal sweep: last 90 days — funding, hiring, launches, leadership changes, tech choices, public complaints. Date every signal.
People map: likely buyer, likely champion, likely blocker — with role-based reasoning when names aren't public.
Pain hypotheses: top 3, each tied to an observed signal (not generic industry pains).
Entry angle: the single most credible reason to talk to them THIS month, plus 2 conversation openers in natural language.
Disqualifiers: honest list of reasons to skip this account. Recommendation: pursue / park / drop.

Output format

## Account brief — {company}
Fit hypothesis: {1 line} · Verdict: PURSUE / PARK / DROP

**What they do**: ...
**Signals (dated)**: • {date} — {signal} → {why it matters}
**People**: buyer {role} · champion {role} · blocker {role}
**Top pains (evidence-tied)**: 1. ... 2. ... 3. ...
**Entry angle**: ...
**Openers**: "..." / "..."
**Disqualifiers**: ...

Quality bar

Every signal is dated and sourced (link or "observed on their site")
Pains reference evidence, not industry clichés
The entry angle would survive being read aloud to the prospect
A clear verdict — no fence-sitting
Under 1 page; a rep can absorb it in 3 minutes

Example

Ask: "Research Maison Verdier (wine e-commerce) for my SEO service." Produced: brief showing recent PrestaShop 9 migration + 2 job posts for marketing, pain hypothesis "traffic lost in migration", entry angle referencing their broken category pages, verdict PURSUE with two openers.

---name: account-researchdescription: Researches a company or person and returns actionable sales intel — what they do, recent signals, likely pains, entry angle and talk tracks. Use when the user says "research this company", "who is this prospect", "intel on X before I reach out", or before any outreach, call or proposal targeting a specific account.---# Account Research — Prospector> "Know them better than their own website does."## When to use- "Research {company} before I contact them"- "Who is {name} at {company}?"- "Why would {company} buy {my product}?"- Always before `draft-outreach` or `call-prep` — research is their fuel- Works from public web (search + site + LinkedIn-style signals); upgrades with any CRM/enrichment MCP if connected## Workflow1. **Frame the mission**: what does the user sell, and what would make this account a good or bad fit? Write the fit hypothesis first.2. **Company scan**: what they do (in one sentence a human would say), size/stage signals, business model, who their customers are.3. **Signal sweep**: last 90 days — funding, hiring, launches, leadership changes, tech choices, public complaints. Date every signal.4. **People map**: likely buyer, likely champion, likely blocker — with role-based reasoning when names aren't public.5. **Pain hypotheses**: top 3, each tied to an observed signal (not generic industry pains).6. **Entry angle**: the single most credible reason to talk to them THIS month, plus 2 conversation openers in natural language.7. **Disqualifiers**: honest list of reasons to skip this account. Recommendation: pursue / park / drop.## Output format```## Account brief — {company}Fit hypothesis: {1 line} · Verdict: PURSUE / PARK / DROP**What they do**: ...**Signals (dated)**: • {date} — {signal} → {why it matters}**People**: buyer {role} · champion {role} · blocker {role}**Top pains (evidence-tied)**: 1. ... 2. ... 3. ...**Entry angle**: ...**Openers**: "..." / "..."**Disqualifiers**: ...```## Quality bar- [ ] Every signal is dated and sourced (link or "observed on their site")- [ ] Pains reference evidence, not industry clichés- [ ] The entry angle would survive being read aloud to the prospect- [ ] A clear verdict — no fence-sitting- [ ] Under 1 page; a rep can absorb it in 3 minutes## Example**Ask**: "Research Maison Verdier (wine e-commerce) for my SEO service."**Produced**: brief showing recent PrestaShop 9 migration + 2 job posts for marketing, pain hypothesis "traffic lost in migration", entry angle referencing their broken category pages, verdict PURSUE with two openers.

Frequently asked questions