Reputation Heatmap
Use this skill when you need a structured response playbook for rumor, mystique, parasocial pressure, or broader brand risk around a public figure.
Default product shape: a compact macOS MenuBarExtra utility with a source-aware popover for signal intake, risk mapping, and playbook export and an optional settings/history window.
Quick Start
- Confirm the subject, target audience, and source window.
- Gather only public or user-authorized material into a working set.
- Produce a
response-playbookwith the default sections below. - If the user wants a richer product concept, keep it menu bar first and native to SwiftUI.
Accepted Inputs
- press coverage, community chatter, rumor summaries, and brand concern lists
- notes about what is confirmed, unconfirmed, private, or already addressed
- community moderation reports or escalation logs
- existing communication principles, legal constraints, or no-comment boundaries
Output Artifact
Primary artifact: response-playbook
Default sections:
- Heatmap of low, medium, and high-risk signals
- Confirmed versus unconfirmed narrative map
- Response modes: address, clarify, monitor, or do not amplify
- Escalation thresholds and owners
- No-response rules and red lines for privacy or safety
Workflow
Gather Sources
- Inventory the current signals and label what is verified, speculative, or private.
- Separate audience concern from opportunistic rumor spread.
- Capture the communication and legal boundaries before suggesting any response.
Distill Signal
- Map each signal by severity, confidence, and amplification risk.
- Differentiate healthy mystique from unresolved confusion or reputational harm.
- Reject any tactic that would launder a rumor by repeating it unnecessarily.
Build The Artifact
- Export a playbook with response mode, threshold, owner, and no-response guidance.
- Show where silence protects privacy better than clarification.
- Flag situations that need legal, PR, or human leadership review immediately.
Mac Product Shape
- Prefer
MenuBarExtrawith these primary actions:Add SignalsMap RiskReview ThresholdsExport Playbook
- Keep the popover between 320 pt and 380 pt wide with grouped sections, clear source status, and a strong export action.
- Use a lightweight settings or history window only for source rules, saved exports, or weighting controls.
Safety Boundaries
- Work only from public or user-authorized material.
- Do not assist with stalking, covert profiling, rumor laundering, harassment, or minors-focused manipulation.
- Do not help with defamation, retaliation, doxxing, or any strategy that amplifies unverified rumors for engagement.
Example Prompts
Use $reputation-heatmap to turn this press chatter and community concern list into a response playbook with thresholds and no-response rules.Use $reputation-heatmap to separate healthy mystique from real founder-brand risk and tell me what to address, monitor, or leave alone.
Resources
references/product-spec.md: product surface, SwiftUI layout, artifact template, icon direction, and first-run behavior.