How do I install the Content Marketing skill?

Run npx skillmds@latest add ashutoshsrivastava17/content-marketing in your terminal (requires Node.js), paste this page's agent-chat prompt into Claude, Cursor, or any MCP-connected agent, or download the SKILL.md file and copy it into your agent's skills directory.

Is Content Marketing safe to use?

This skill has not completed SkillMD's automated safety review yet. SkillMD never runs a skill's scripts for you; review the SKILL.md before installing.

Which AI agents work with Content Marketing?

This skill is tagged as working with Claude Code, Claude.ai, OpenAI Codex. SKILL.md is an open format, so most agents that read a skills directory can load it too.

Is Content Marketing free to use?

Yes. Installing skills from SkillMD is free, and the skill stays under its author's original license.

Who published Content Marketing?

ashutoshsrivastava17 (@ashutoshsrivastava17) published this skill. Their other Agent Skills are listed on their SkillMD profile.

Content Marketing by ashutoshsrivastava17

Name: Content Marketing
Author: ashutoshsrivastava17

Content Marketing

Plan content marketing strategy — audience research, content pillars, format mix, distribution, SEO integration, and performance measurement. TRIGGER when: user says /content-marketing, needs a content strategy, or asks about content planning and distribution.

File contents

Content Marketing Strategy

Process

Step 1: Define Audience

Element	Details
Target personas	Job titles, pain points, goals
Buying stage	Awareness, consideration, decision
Content preferences	Formats, channels, consumption patterns
Search behavior	Key queries, topics of interest

Step 2: Establish Content Pillars

Pillar	Topics	Audience Stage
[Pillar 1]	[Subtopics]	Awareness
[Pillar 2]	[Subtopics]	Consideration
[Pillar 3]	[Subtopics]	Decision

Step 3: Plan Format Mix

Format	Frequency	Purpose
Blog posts	2-4/month	SEO, thought leadership
Guides/whitepapers	1/quarter	Lead generation
Case studies	1/month	Social proof
Videos	2/month	Engagement
Social posts	Daily	Distribution, community
Newsletter	Weekly/bi-weekly	Nurture

Step 4: Integrate SEO

Activity	Details
Keyword research	Map keywords to content pillars
On-page SEO	Title, meta, headers, internal links
Content clusters	Pillar pages + supporting content
Technical	Site speed, mobile, schema markup

Step 5: Plan Distribution

Channel	Content Type	Frequency
Organic search	Blog, guides	Ongoing (SEO)
Social media	All formats	3-5x/week
Email	Newsletter, nurture	Weekly
Paid promotion	Top performers	As budget allows
Community	Discussions, answers	Daily

Step 6: Measure Performance

Metric	Target
Organic traffic	+X% MoM
Email subscribers	+X/month
Lead generation	X MQLs/month
Engagement rate	X%
Content ROI	$X pipeline per $1 content spend

Output Format

## Content Strategy: [Brand/Product]
### Audience: [Personas and stages]
### Pillars: [Content themes]
### Calendar: [Monthly publishing plan]
### Distribution: [Channel strategy]
### Metrics: [KPIs and targets]

Quality Checklist

Audience research informs content topics
Content pillars align with business objectives
SEO integrated from planning stage
Distribution plan maximizes content reach
Metrics tied to business outcomes

Edge Cases

For B2B, prioritize depth over frequency
For new brands, focus on pillar content before scaling
If resources are limited, repurpose one piece across multiple formats

---name: content-marketingdescription: Plan content marketing strategy — audience research, content pillars, format mix, distribution, SEO integration, and performance measurement. TRIGGER when: user says /content-marketing, needs a content strategy, or asks about content planning and distribution.---# Content Marketing Strategy## Process### Step 1: Define Audience| Element | Details ||---------|---------|| Target personas | Job titles, pain points, goals || Buying stage | Awareness, consideration, decision || Content preferences | Formats, channels, consumption patterns || Search behavior | Key queries, topics of interest |### Step 2: Establish Content Pillars| Pillar | Topics | Audience Stage ||--------|--------|---------------|| [Pillar 1] | [Subtopics] | Awareness || [Pillar 2] | [Subtopics] | Consideration || [Pillar 3] | [Subtopics] | Decision |### Step 3: Plan Format Mix| Format | Frequency | Purpose ||--------|-----------|---------|| Blog posts | 2-4/month | SEO, thought leadership || Guides/whitepapers | 1/quarter | Lead generation || Case studies | 1/month | Social proof || Videos | 2/month | Engagement || Social posts | Daily | Distribution, community || Newsletter | Weekly/bi-weekly | Nurture |### Step 4: Integrate SEO| Activity | Details ||----------|---------|| Keyword research | Map keywords to content pillars || On-page SEO | Title, meta, headers, internal links || Content clusters | Pillar pages + supporting content || Technical | Site speed, mobile, schema markup |### Step 5: Plan Distribution| Channel | Content Type | Frequency ||---------|-------------|-----------|| Organic search | Blog, guides | Ongoing (SEO) || Social media | All formats | 3-5x/week || Email | Newsletter, nurture | Weekly || Paid promotion | Top performers | As budget allows || Community | Discussions, answers | Daily |### Step 6: Measure Performance| Metric | Target ||--------|--------|| Organic traffic | +X% MoM || Email subscribers | +X/month || Lead generation | X MQLs/month || Engagement rate | X% || Content ROI | $X pipeline per $1 content spend |## Output Format```markdown## Content Strategy: [Brand/Product]### Audience: [Personas and stages]### Pillars: [Content themes]### Calendar: [Monthly publishing plan]### Distribution: [Channel strategy]### Metrics: [KPIs and targets]```## Quality Checklist- [ ] Audience research informs content topics- [ ] Content pillars align with business objectives- [ ] SEO integrated from planning stage- [ ] Distribution plan maximizes content reach- [ ] Metrics tied to business outcomes## Edge Cases- For B2B, prioritize depth over frequency- For new brands, focus on pillar content before scaling- If resources are limited, repurpose one piece across multiple formats

Frequently asked questions