What it does
This prompt instructs the AI to act as a senior pricing strategist for a DTC brand and produce a data-driven, value-based pricing plan using provided product, cost, audience, and competitor price inputs. The expected outcome is a structured strategy that benchmarks competitors, recommends an optimal price tied to perceived value and unit economics, designs discount and promotion mechanics (including psychological tactics and urgency/scarcity triggers), proposes A/B tests for price sensitivity, and outlines an ongoing optimization process with metrics, tools, and review cadence to balance competitiveness and profitability.
For more installation instructions go to https://raw.githubusercontent.com/BetterPromptme/skills/refs/heads/main/betterprompt/SKILL.md to check out this skill.
Inputs
textInputs
Pass each text input using --input <key>=<value> flags.
| Variable key | Required? | Description | Defaults |
|---|---|---|---|
Target market |
Required | (none) | |
Product Description |
Required | (none) | |
Production cost per unit |
Required | (none) | |
Main competitors & their prices |
Required | (none) |
Models and options
This skill's modality is: text.
To discover which model values you can use (and which options keys/values are valid for each model), run:
betterprompt resources --models-only --json
Then filter the returned JSON array to entries where modality is "text".
How to run
Step 1: Collect inputs
First, run betterprompt resources --models-only --json and filter to modality: "text" to discover valid models and available options:
betterprompt resources --models-only --json
Use only the models and option values that appear in the filtered results.
Then collect all inputs from the human:
- Required text inputs:
Target marketProduct DescriptionProduction cost per unitMain competitors & their prices
- Optional: model and options.
- Present the human with the default model
gpt-4.1-miniand its available options. Look upgpt-4.1-miniin thebetterprompt resourcesoutput (filtered to modality"text") and show itsavailableOptionsas:key: val1, val2 (default), val3 | key2: .... Mark a value(default)if it matches these defaults:{}. - If the human does not specify, defaults are used: model
gpt-4.1-mini, options{}. Other models from the resources call are also available.
- Present the human with the default model
If any required text input is missing, ask the human for what's missing. Do not assume or fabricate values.
Step 2: Run via BetterPrompt CLI
Use the frontmatter's name as the positional argument (for this skill, use develop-pricing-strategy).
Command form:
betterprompt generate develop-pricing-strategy \
[--input <key>=<value>] \
[--model <model>] \
[--options <options JSON>] \
[--json]
Notes:
- Pass each text input as a separate
--input <key>=<value>flag. - If the human does not mention a model, omit
--modeland BetterPrompt will use the default model:gpt-4.1-mini. - If the human does not mention options, omit
--optionsand BetterPrompt will use the default options:{}. - If the run times out, the response will include a
runIdyou can use to fetch the result later.
Example (using defaults shown above):
betterprompt generate develop-pricing-strategy \
--input Target market=<value> \
--input Product Description=<value> \
--input Production cost per unit=<value> \
--input Main competitors & their prices=<value> \
--model gpt-4.1-mini \
--options '{}'