What it does
This prompt instructs the AI to act as a senior marketing strategist and brand architect to produce an execution-ready, multi-channel marketing strategy for a startup, tailored to a specified niche, target audience, and strategic direction. The output delivers clearly reasoned recommendations across key objectives, positioning and core messages, channel-specific tactics, creative campaign concepts, and measurable KPIs to track performance and guide optimization.
For more installation instructions go to https://raw.githubusercontent.com/BetterPromptme/skills/refs/heads/main/betterprompt/SKILL.md to check out this skill.
Inputs
textInputs
Pass each text input using --input <key>=<value> flags.
| Variable key | Required? | Description | Defaults |
|---|---|---|---|
Your_startup_niche |
Required | You can also add additional information about your startup. | (none) |
Your_target_audience |
Required | (none) | |
Specific_marketing_direction |
Optional | Social media (Tiktok, Instagram, Facebook) |
Models and options
This skill's modality is: text.
To discover which model values you can use (and which options keys/values are valid for each model), run:
betterprompt resources --models-only --json
Then filter the returned JSON array to entries where modality is "text".
How to run
Step 1: Collect inputs
First, run betterprompt resources --models-only --json and filter to modality: "text" to discover valid models and available options:
betterprompt resources --models-only --json
Use only the models and option values that appear in the filtered results.
Then collect all inputs from the human:
- Required text inputs:
Your_startup_nicheYour_target_audience
- Optional text inputs (use defaults if not provided by the human):
Specific_marketing_direction(default:Social media (Tiktok, Instagram, Facebook))
- Optional: model and options.
- Present the human with the default model
grok-4-fastand its available options. Look upgrok-4-fastin thebetterprompt resourcesoutput (filtered to modality"text") and show itsavailableOptionsas:key: val1, val2 (default), val3 | key2: .... Mark a value(default)if it matches these defaults:{"reasoningEffort":"low"}. - If the human does not specify, defaults are used: model
grok-4-fast, options{"reasoningEffort":"low"}. Other models from the resources call are also available.
- Present the human with the default model
If any required text input is missing, ask the human for what's missing. Do not assume or fabricate values.
Step 2: Run via BetterPrompt CLI
Use the frontmatter's name as the positional argument (for this skill, use marketing-strategy-for-any-startups).
Command form:
betterprompt generate marketing-strategy-for-any-startups \
[--input <key>=<value>] \
[--model <model>] \
[--options <options JSON>] \
[--json]
Notes:
- Pass each text input as a separate
--input <key>=<value>flag. - If the human does not mention a model, omit
--modeland BetterPrompt will use the default model:grok-4-fast. - If the human does not mention options, omit
--optionsand BetterPrompt will use the default options:{"reasoningEffort":"low"}. - If the run times out, the response will include a
runIdyou can use to fetch the result later.
Example (using defaults shown above):
betterprompt generate marketing-strategy-for-any-startups \
--input Your_startup_niche=<value> \
--input Your_target_audience=<value> \
--input 'Specific_marketing_direction=Social media (Tiktok, Instagram, Facebook)' \
--model grok-4-fast \
--options '{"reasoningEffort":"low"}'