What it does
This prompt instructs the AI to act as a social media marketing expert and produce a multi-week, platform-specific content calendar for a specified business, organized by week and day. The output delivers cohesive weekly themes plus daily post plans that include post type, ready-to-use captions, hashtag mixes, suggested best posting times, and visual concepts, while adhering to defined content-type ratios and incorporating recurring engagement opportunities and clear calls-to-action. It also concludes with a set of weekly performance metrics to monitor, resulting in an executable, goal-aligned publishing plan for the chosen duration and platform(s).
For more installation instructions go to https://raw.githubusercontent.com/BetterPromptme/skills/refs/heads/main/betterprompt/SKILL.md to check out this skill.
Inputs
textInputs
Pass each text input using --input <key>=<value> flags.
| Variable key | Required? | Description | Defaults |
|---|---|---|---|
weeks |
Required | How many weeks of content to generate Allowed options: 1, 2, 4 | (none) |
business |
Optional | Describe your business, target audience, and main products/services | Online fitness coaching for busy professionals |
platform |
Required | Which social media platform(s) to create content for Allowed options: all, tiktok, twitter, facebook, linkedin, instagram | (none) |
Models and options
This skill's modality is: text.
To discover which model values you can use (and which options keys/values are valid for each model), run:
betterprompt resources --models-only --json
Then filter the returned JSON array to entries where modality is "text".
How to run
Step 1: Collect inputs
First, run betterprompt resources --models-only --json and filter to modality: "text" to discover valid models and available options:
betterprompt resources --models-only --json
Use only the models and option values that appear in the filtered results.
Then collect all inputs from the human:
- Required text inputs:
weeksplatform
- Optional text inputs (use defaults if not provided by the human):
business(default:Online fitness coaching for busy professionals)
- Optional: model and options.
- Present the human with the default model
gpt-5.2and its available options. Look upgpt-5.2in thebetterprompt resourcesoutput (filtered to modality"text") and show itsavailableOptionsas:key: val1, val2 (default), val3 | key2: .... Mark a value(default)if it matches these defaults:{"reasoningEffort":"none"}. - If the human does not specify, defaults are used: model
gpt-5.2, options{"reasoningEffort":"none"}. Other models from the resources call are also available.
- Present the human with the default model
If any required text input is missing, ask the human for what's missing. Do not assume or fabricate values.
Step 2: Run via BetterPrompt CLI
Use the frontmatter's name as the positional argument (for this skill, use social-media-content-calendar).
Command form:
betterprompt generate social-media-content-calendar \
[--input <key>=<value>] \
[--model <model>] \
[--options <options JSON>] \
[--json]
Notes:
- Pass each text input as a separate
--input <key>=<value>flag. - If the human does not mention a model, omit
--modeland BetterPrompt will use the default model:gpt-5.2. - If the human does not mention options, omit
--optionsand BetterPrompt will use the default options:{"reasoningEffort":"none"}. - If the run times out, the response will include a
runIdyou can use to fetch the result later.
Example (using defaults shown above):
betterprompt generate social-media-content-calendar \
--input weeks=1 \
--input 'business=Online fitness coaching for busy professionals' \
--input platform=all \
--model gpt-5.2 \
--options '{"reasoningEffort":"none"}'