Agency Runbook Scenario Startup Mvp

🚀 Runbook: Startup MVP Build

Mode: NEXUS-Sprint | Duration: 4-6 weeks | Agents: 18-22

Scenario

You're building a startup MVP — a new product that needs to validate product-market fit quickly. Speed matters, but so does quality. You need to go from idea to live product with real users in 4-6 weeks.

Agent Roster

Core Team (Always Active)

Growth Team (Activated Week 3+)

Support Team (As Needed)

Week-by-Week Execution

Week 1: Discovery + Architecture (Phase 0 + Phase 1 compressed)

Day 1-2: Compressed Discovery
├── Trend Researcher → Quick competitive scan (1 day, not full report)
├── UX Architect → Wireframe key user flows
└── Senior Project Manager → Convert spec to task list

Day 3-4: Architecture
├── UX Architect → CSS design system + component architecture
├── Backend Architect → System architecture + database schema
├── Brand Guardian → Quick brand foundation (colors, typography, voice)
└── Sprint Prioritizer → RICE-scored backlog + sprint plan

Day 5: Foundation Setup
├── DevOps Automator → CI/CD pipeline + environments
├── Frontend Developer → Project scaffolding
├── Backend Architect → Database + API scaffold
└── Quality Gate: Architecture Package approved

Week 2-3: Core Build (Phase 2 + Phase 3)

Sprint 1 (Week 2):
├── Agents Orchestrator manages Dev↔QA loop
├── Frontend Developer → Core UI (auth, main views, navigation)
├── Backend Architect → Core API (auth, CRUD, business logic)
├── Evidence Collector → QA every completed task
├── AI Engineer → ML features if applicable
└── Sprint Review at end of week

Sprint 2 (Week 3):
├── Continue Dev↔QA loop for remaining features
├── Growth Hacker → Design viral mechanics + referral system
├── Content Creator → Begin launch content creation
├── Analytics Reporter → Set up tracking and dashboards
└── Sprint Review at end of week

Week 4: Polish + Hardening (Phase 4)

Day 1-2: Quality Sprint
├── Evidence Collector → Full screenshot suite
├── Performance Benchmarker → Load testing
├── Frontend Developer → Fix QA issues
├── Backend Architect → Fix API issues
└── Brand Guardian → Brand consistency audit

Day 3-4: Reality Check
├── Reality Checker → Final integration testing
├── Infrastructure Maintainer → Production readiness
└── DevOps Automator → Production deployment prep

Day 5: Gate Decision
├── Reality Checker verdict
├── IF NEEDS WORK: Quick fix cycle (2-3 days)
├── IF READY: Proceed to launch
└── Executive Summary Generator → Stakeholder briefing

Week 5-6: Launch + Growth (Phase 5)

Week 5: Launch
├── DevOps Automator → Production deployment
├── Growth Hacker → Activate acquisition channels
├── Content Creator → Publish launch content
├── Social Media Strategist → Cross-platform campaign
├── Analytics Reporter → Real-time monitoring
└── Support Responder → User support active

Week 6: Optimize
├── Growth Hacker → Analyze and optimize channels
├── Feedback Synthesizer → Collect early user feedback
├── Experiment Tracker → Launch A/B tests
├── Analytics Reporter → Week 1 analysis
└── Sprint Prioritizer → Plan iteration sprint

Key Decisions

Success Criteria

Common Pitfalls & Mitigations