AI SEO

AI SEO

Optimize "$ARGUMENTS" for AI-powered search — LLM citations, Google AI Overviews, ChatGPT, Perplexity, and other AI search surfaces.

Prerequisites

Read .metapowers/marketing/$ARGUMENTS/00-strategy.md. If this file does not exist, tell the user:

Phase 0 (Strategy) has not been completed for "$ARGUMENTS". Run /marketing:customer-research $ARGUMENTS first, or use --skip-checks to bypass.

If --skip-checks is present in $ARGUMENTS, skip this check and log to .metapowers/marketing/$ARGUMENTS/skip-log.md.

Process

1. Read context:

   • Read .metapowers/marketing/$ARGUMENTS/00-strategy.md for positioning and audience
   • Read .metapowers/marketing/$ARGUMENTS/01-reach.md if it exists (for content and SEO context)
   • Read plugins/marketing/shared/seo-checklist.md for AI search section

2. Audit current AI visibility:

   • Use WebSearch to check if "$ARGUMENTS" appears in AI-generated answers
   • Test key queries in multiple AI search tools
   • Note which competitors are being cited by AI

3. Analyze AI citation patterns:

   • What content structure gets cited by LLMs? (lists, definitions, comparisons, data)
   • Which domains are most frequently cited in the category?
   • What makes content "LLM-friendly"? (clear structure, authoritative sources, direct answers)

4. Develop optimization strategy:

   • Content structure recommendations (clear H2s, direct answers, FAQ format)
   • Entity optimization (be clearly identifiable as an entity with consistent naming)
   • E-E-A-T signals (experience, expertise, authority, trust markers)
   • Structured data to aid AI understanding
   • Citation-worthy content types (original research, data, tools, definitions)

5. Write the artifact — append to .metapowers/marketing/$ARGUMENTS/01-reach.md under a ## AI SEO section:

   • Current AI Visibility — where "$ARGUMENTS" appears (or doesn't) in AI answers
   • Citation Patterns — what gets cited in this category
   • Optimization Strategy — content structure, entity, E-E-A-T recommendations
   • Content Recommendations — specific content to create for AI visibility
   • Monitoring Plan — how to track AI search presence

Output

AI SEO strategy appended to .metapowers/marketing/$ARGUMENTS/01-reach.md. Present a summary highlighting:

• Current AI search visibility status
• Top 3 optimization opportunities
• Most impactful content type to create