Xiaohongshu Topic Scout
Goal
Help the user find Xiaohongshu topics with strong save, comment, share, and follow potential.
Workflow
- Clarify or infer:
- Target audience
- Niche or account positioning
- Product, service, or expertise
- Desired conversion, if any
- Content constraints such as tone, frequency, and risk boundaries
- Generate topics across these angles:
- Pain point: problem the audience urgently wants solved
- Desire: outcome, identity, lifestyle, or transformation
- Mistake: common wrong method, misconception, or hidden cost
- Checklist: steps, templates, tools, or resources worth saving
- Comparison: before/after, A vs B, expensive vs cheap, beginner vs expert
- Story: real experience, case study, turning point, or lesson learned
- Debate: a safe but comment-worthy opinion
- Seasonal: timing, trend, holiday, school/work cycle, shopping cycle
- Prioritize topics using:
- Save value
- Comment potential
- Visualizability
- Search intent
- Account fit
- Production difficulty
- Return a shortlist first, then offer expansion only if useful.
Output Format
Use this format by default:
## 推荐选题
| 选题 | 爆点角度 | 适合形式 | 为什么值得做 | 标题方向 |
|---|---|---|---|---|
| ... | ... | 图文/视频/合集 | ... | ... |
## 优先级
1. [最推荐选题]：理由
2. [次推荐选题]：理由
3. [可作为补充选题]：理由
If the user asks for a larger topic bank, group by content pillar rather than dumping an unstructured list.
Quality Bar
- Prefer concrete user scenarios over abstract topics.
- Avoid generic topics like "如何提升效率" unless narrowed by audience, context, or result.
- Include topics that can become cover copy, not just article themes.
- Keep claims realistic; do not promise guaranteed traffic, income, beauty, health, or legal outcomes.
1---2name: xhs-topic-scout3description: Generate Xiaohongshu content topics from audience, niche, keywords, pain points, competitors, or business goals. Use when the user asks for 小红书选题, 小红书爆款选题, 笔记选题, 内容方向, 账号选题库, or topic ideas for Xiaohongshu.4---56# Xiaohongshu Topic Scout78## Goal910Help the user find Xiaohongshu topics with strong save, comment, share, and follow potential.1112## Workflow13141. Clarify or infer:15 - Target audience16 - Niche or account positioning17 - Product, service, or expertise18 - Desired conversion, if any19 - Content constraints such as tone, frequency, and risk boundaries202. Generate topics across these angles:21 - Pain point: problem the audience urgently wants solved22 - Desire: outcome, identity, lifestyle, or transformation23 - Mistake: common wrong method, misconception, or hidden cost24 - Checklist: steps, templates, tools, or resources worth saving25 - Comparison: before/after, A vs B, expensive vs cheap, beginner vs expert26 - Story: real experience, case study, turning point, or lesson learned27 - Debate: a safe but comment-worthy opinion28 - Seasonal: timing, trend, holiday, school/work cycle, shopping cycle293. Prioritize topics using:30 - Save value31 - Comment potential32 - Visualizability33 - Search intent34 - Account fit35 - Production difficulty364. Return a shortlist first, then offer expansion only if useful.3738## Output Format3940Use this format by default:4142```markdown43## 推荐选题4445| 选题 | 爆点角度 | 适合形式 | 为什么值得做 | 标题方向 |46|---|---|---|---|---|47| ... | ... | 图文/视频/合集 | ... | ... |4849## 优先级50511. [最推荐选题]：理由522. [次推荐选题]：理由533. [可作为补充选题]：理由54```5556If the user asks for a larger topic bank, group by content pillar rather than dumping an unstructured list.5758## Quality Bar5960- Prefer concrete user scenarios over abstract topics.61- Avoid generic topics like "如何提升效率" unless narrowed by audience, context, or result.62- Include topics that can become cover copy, not just article themes.63- Keep claims realistic; do not promise guaranteed traffic, income, beauty, health, or legal outcomes.
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