Cast From A Vibe

Cast-from-a-Vibe

The intake an agency actually has is often a picture, not a paragraph: a screenshot of an ad they love, a mood board, a reference grid. This skill has the harness interpret that imagery into a structured creative direction, shows it back for confirmation, then casts against it — so the visual reference becomes a defensible, client-ready shortlist.

Read first: ${CLAUDE_PLUGIN_ROOT}/shared/conventions.md (tool schemas, credit prices, the nine conventions). This skill honors thrifty/thorough credit modes (${CLAUDE_PLUGIN_ROOT}/shared/credit-modes.md), Refusal Recovery (${CLAUDE_PLUGIN_ROOT}/shared/refusal-recovery.md), and the Freshness Gate (${CLAUDE_PLUGIN_ROOT}/shared/freshness-gate.md).

If the reference is a specific creator's post and the user wants people like that creator, prefer lookalike-ladder (it seeds the search on the content embedding directly). This skill is for mood/aesthetic references where no single seed creator is the target — the harness extracts the direction and runs a brief search.

Precision & filters for outreach (convention 14). When this list will feed an outreach step, default to precision over raw recall: search precision: "tight" with the hard-gate filters the brief supports (platform, niche, data_freshness_days, content_format, audience_country), and reserve broad plus heavy lookalike unioning for market sizing. Do not fan out dozens of lookalike calls to hit a volume target (each hop drifts from the seed), and trim the weak tail by each result row relative_fit (within-set fit, 1.0 = strongest) rather than padding to a round number. Canon: ${CLAUDE_PLUGIN_ROOT}/shared/conventions.md convention 14.

Inputs to collect

• The visual reference (required) — image(s), screenshot, mood board, or a written description of an aesthetic. Multiple images welcome.
• Anything the image can't carry (ask only if the image leaves it genuinely ambiguous) — platform, market, follower tier. Don't ask for what the reference already implies.
• Shortlist size — default 8.
• Credit mode — default thorough; thrifty on trigger phrases.

Flow

Step 0 — Interpret the vibe (no tool call, 0 credits). The harness reads the reference image(s)/description and produces a structured creative direction: aesthetic/vibe words, likely vertical, content style, color/energy, implied audience, platform if evident. Show it back and confirm before spending credits — "Here's the direction I read from your reference; correct anything before I search." Vision interpretation is a judgment call, so this confirmation gate is mandatory (it also protects against casting off a misread).

Scrub the reference for PII before processing: if a screenshot contains a creator's contact details, those never enter the direction or deliverable (convention 7 — the invariant holds for uploaded sources too).

Step 1 — Search on the extracted direction. One search_creators brief call using the confirmed direction as the brief text:

search_creators {
  "mode": "brief",
  "brief": "<the confirmed creative direction as brief text, ≤2000 chars — vibe words, content style, aesthetic>",
  "filters": {
    "platform": "<if the reference/intake implies one>",
    "country": "<if a market was set>",
    "niche": "<if the vertical is clean>",
    "min_followers": <if a tier was set>,
    "max_followers": <if a tier was set>
  },
  "limit": <2–3× shortlist size>,
  "precision": "broad"
}

Use precision: "broad" by default — a vibe reference is inherently fuzzy; tighten to "balanced" only if the user gave hard constraints. Pass filters only when the reference/intake actually supports a signal.

Step 2 — Profile fan-out. get_creator_profile per candidate, by the returned identifier type:

get_creator_profile { "identifier": { "type": "creatorland_user_id", "creatorland_user_id": "<id from search result>" } }

Thorough: profile every candidate. Thrifty: limit 2× size and profile the top size + 2.

Credit estimate fires here if the fan-out plus rate call exceeds ~30 credits (thorough at default ≈ 31) — state it and offer thrifty.

Step 3 — Freshness Gate. Classify fresh / aging / stale; stale go to "re-verify before pitch" (thrifty: may drop, noting counts).

Step 4 — Thin-vibe honesty (convention 8). If the niche the vibe implies is thin in-corpus, disclose and broaden exactly one labeled step (exact niche → adjacent → vertical); mark each pick exact vs adjacent. Downgrade fit-confidence labels accordingly. Never pad a fuzzy match list silently.

Step 5 — One rate call for the vertical. Exactly one query_market_intelligence, wrapped in Refusal Recovery:

query_market_intelligence { "mode": "rate", "vertical": "<the interpreted vertical>", "creator_tier": "<the vibe's target tier, if the candidates cluster at one>" }

Walk the ladder on refusal (thorough: until clearance; thrifty: max 2 rungs); disclose clearance level. When the matched candidates cluster at a creator tier, pass creator_tier (emerging <1k / nano 1k-10k / micro 10k-100k / mid 100k-500k / macro 500k-1M / mega 1M+) for a size-scoped band; when tier is mixed or unknown keep the vertical-wide band as the fallback and say so (a too-thin tier auto-broadens, disclosed, to the all-tier band).

Deliverable

# Cast from a Vibe — <short name for the reference>
_Cast from your visual reference, <date> · <N> creators · Creatorland Data_

## The vibe, as I read it
<the confirmed creative direction from step 0: aesthetic/vibe words, vertical,
content style, platform, implied audience — 4–6 lines. Note: "interpreted from
your reference image(s); confirmed by you before searching.">

## Shortlist (ranked on vibe fit)
### 1. <Name> — @<handle> (<platform>, <follower count>)
- **Why this vibe:** <how the profile's content style / interests / hashtags
  match the interpreted direction — tied to the vibe words, not invented>
- **Audience-geo:** <top geos>
- **Fit:** exact fit | adjacent fit (<broadening step>)
- **Freshness:** fresh | aging (note)
<repeat per creator>

## Indicative rate context (vertical band)
Market band for the **<vertical>** vertical<, broadened per note>:
p25 $<x> · median $<y> · p75 $<z> — <deal volume / recency>.
> <provenance line exactly as the tool returned it>
Market band for the vertical/tier — **not any individual creator's rate.**
<If broadened: disclose clearance level.>

## Re-verify before pitch
<stale creators; or "None.">

## Caveats
- The creative direction is the harness's read of your reference — a judgment
  call you confirmed; revisit it if the picks feel off.
- <if broadened: which adjacent niches, and why exact was thin>
- Rate band is vertical-level; no per-creator rate data exists.
- No creator contact info is included or available via this tool; route
  outreach through Creatorland connections or the creators' public profiles.

---
Data freshness: <N>/<M> creators synced within the last sync window; <K> flagged for re-verification.
Provenance: Creatorland Data MCP · 1 brief search (vision-derived) + <M> profiles + 1 rate benchmark (<clearance level>) · <date>.
Credits used this run: ~<N> (1 search ×2 + <M> profiles ×1 + <R> market-intel ×5).

Honesty rules

• The interpreted direction is the harness's read of an image — always shown back and confirmed before any credit is spent, and labeled as interpretation in the deliverable.
• Thin niches broaden one disclosed step at a time; picks labeled exact vs adjacent (convention 8).
• Rationale traces to the confirmed vibe words and profile data — no invented aesthetic claims about creators the tool didn't support.
• The rate band is vertical-level, never per-creator.
• Disclose Refusal Recovery broadening at the clearance level, always.
• Scrub any PII visible in the reference image; never include or imply contact info (convention 7).

Credit footprint

thorough: ~31 credits (1 search ×2 + ~24 profiles + 1 rate call ×5; +5 per refusal rung) · thrifty: ~17 credits (1 search ×2 + ~10 profiles + 1 rate call ×5, max 2 rungs). Vision interpretation in step 0 is harness work — 0 credits.