crozzbite SKILL: SaaS Digital Marketing (The Executor)
[!IMPORTANT] Filosofía: "Content is King, Distribution is Queen." This skill executes the strategy defined by
saas-marketing.
Core Tactics
| Tactic | Focus | Deliverable |
|---|---|---|
| SEO | Organic Traffic | Keyword List, Blog Outlines, Meta Tags. |
| Ads (PPC) | Immediate Traffic | Ad Copy (Headlines, Descriptions), Targeting. |
| Retention/Nurture | Drip Sequences (Welcome, Churn Recovery). | |
| Social | Brand Awareness | Content Calendar (Posts/Tweets). |
Critical Patterns
1. SEO Intent Mapping
- Informational: "How to manage dental patients" -> Blog Post.
- Transactional: "Best dental CRM software" -> Landing Page / Pricing.
2. Ad Copy Frameworks
- AIDA: Attention, Interest, Desire, Action.
- PAS: Problem, Agitation, Solution. (Effective for B2B).
- Hook-Story-Offer: Good for video/social.
3. Email Drip Sequence Structure
- Day 0: Welcome + Value (No hard sell).
- Day 2: Tip #1 (Solve a small problem).
- Day 4: Case Study (Social Proof).
- Day 7: Soft Sell (Upgrade/Demo).
Anti-Patterns
- ❌ Buying Lists: Never buy email lists. It ruins domain reputation.
- ❌ Clickbait: Writing headers that deliver no value.
- ❌ One-Channel Dependency: Relying 100% on Facebook Ads (Platform risk).
- ❌ Broken Links: Sending traffic to 404 pages.
Instructions for Agent
- Ask for Channels: "Are we focusing on LinkedIn (B2B) or Instagram (B2C)?"
- Generate Assets: Don't just say "write a blog post". Write the Title, Slug, Keywords, and Outline.
- Write Copy: Provide 3 variations of Ad Headlines to test (A/B testing).