Purpose
Draft print layout requirements for brochures, flyers, one-pagers, and similar collateral.
Use when
- A physical print piece requires structured layout requirements before design execution.
- The task is print collateral layout definition, not packaging design.
Required inputs
- Collateral objective, format size, and audience [client-provided].
- Brand/client context from context/BRAND-CONTEXT.template.md and context/CLIENT-CONTEXT.template.md.
- Printer constraints, finishing options, and legal copy requirements.
Safety/authority
- No invented print specs, legal claims, or printer approvals.
- No final print production actions; brief-only output.
- Use placeholders for unknown technical specs ([client-provided]).
Workflow
- Define communication hierarchy and required content blocks.
- Map layout zones, reading flow, and CTA placement.
- Capture technical constraints (size, bleed, safe area, folds, finishing).
- List prepress dependencies and approval checks.
Output format
- Print layout brief summary
- Layout structure map
- Technical specification checklist
- Approval/dependency list
Quality checks
- Brief includes all required prepress constraints without guessing.
- Use-when boundary remains distinct from packaging design briefs.
Related skills
packaging-design-brief, print-production-checklist, creative-brief-generator