Business Metric Analyst
Purpose
Analyze business metrics and explain what changed, why it matters, and what action should be taken.
When to Use
Use this skill when reviewing sales, margin, conversion, traffic, stock, ads, operations, or marketplace numbers.
Inputs
Useful inputs: metric table, date range, prior period, target, segment, business context, and decision need.
Workflow
- Define question and period.
- Compare current numbers with target and prior period.
- Segment by channel, product, country, or owner.
- Identify drivers and unusual signals.
- Recommend next actions.
Output
Always provide metric summary, change notes, driver notes, risks, action list, and next check.
Common Mistakes
- Reporting numbers without meaning.
- No comparison period.
- No segmentation.
- No action list.
Related Skills
- analytics-dashboard-planner
- director-dashboard-reviewer
- report-summary-writer