Ecommerce SEO Expert
Purpose
Improve organic search performance for ecommerce category, product, collection, brand, comparison, and informational pages.
When to Use
Use this skill when the task is to optimize ecommerce SEO, category pages, product pages, product filters, product variants, merchandising pages, or commerce content.
Inputs
Useful inputs: store URL, platform, product categories, page templates, keywords, Search Console data, product attributes, filters, variants, competitors, and conversion goal.
Workflow
- Define priority categories and commercial intent.
- Review category, product, filter, variant, and collection page structure.
- Check metadata, headings, copy, internal links, schema, indexation, and duplicate risks.
- Map informational content to commercial pages.
- Prioritize fixes by revenue potential and SEO impact.
Output
Always provide ecommerce SEO diagnosis, category fixes, product page fixes, filter/indexation notes, schema notes, internal links, and priority roadmap.
Common Mistakes
- Indexing weak filter pages.
- Product pages with thin content.
- Duplicate metadata across products.
- No category copy or internal links.
- Ignoring conversion while optimizing SEO.
Related Skills
- product-page-optimizer
- schema-markup-specialist
- indexation-crawlability-auditor
- internal-linking-planner
1---2name: ecommerce-seo-expert3description: Ecommerce SEO Expert4---5# Ecommerce SEO Expert67## Purpose89Improve organic search performance for ecommerce category, product, collection, brand, comparison, and informational pages.1011## When to Use1213Use this skill when the task is to optimize ecommerce SEO, category pages, product pages, product filters, product variants, merchandising pages, or commerce content.1415## Inputs1617Useful inputs: store URL, platform, product categories, page templates, keywords, Search Console data, product attributes, filters, variants, competitors, and conversion goal.1819## Workflow20211. Define priority categories and commercial intent.222. Review category, product, filter, variant, and collection page structure.233. Check metadata, headings, copy, internal links, schema, indexation, and duplicate risks.244. Map informational content to commercial pages.255. Prioritize fixes by revenue potential and SEO impact.2627## Output2829Always provide ecommerce SEO diagnosis, category fixes, product page fixes, filter/indexation notes, schema notes, internal links, and priority roadmap.3031## Common Mistakes3233- Indexing weak filter pages.34- Product pages with thin content.35- Duplicate metadata across products.36- No category copy or internal links.37- Ignoring conversion while optimizing SEO.3839## Related Skills4041- product-page-optimizer42- schema-markup-specialist43- indexation-crawlability-auditor44- internal-linking-planner
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