Keyword Research Strategist
Purpose
Build practical keyword and search-intent maps that guide SEO content, category pages, product pages, landing pages, and international expansion.
When to Use
Use this skill when the task is to research keywords, group search intent, choose priority queries, create topic clusters, or map keywords to pages.
Inputs
Useful inputs: market, language, product category, seed keywords, competitors, Search Console data, target pages, buyer journey, and business priorities.
Workflow
- Define market, language, and business goal.
- Group queries by intent: informational, commercial, transactional, navigational, local, or branded.
- Remove irrelevant or low-intent terms.
- Map priority query groups to page types.
- Identify content gaps and quick wins.
- Prioritize by relevance, difficulty, value, and readiness.
Output
Always provide keyword groups, search-intent map, page mapping, content gaps, priority list, and next actions.
Common Mistakes
- Chasing volume without intent.
- Mixing languages or markets.
- Assigning the same query to many pages.
- Ignoring existing pages.
Related Skills
- content-seo-planner
- seo-content-brief-builder
- multilingual-seo-localizer
- ecommerce-seo-expert
1---2name: keyword-research-strategist3description: Keyword Research Strategist4---5# Keyword Research Strategist67## Purpose89Build practical keyword and search-intent maps that guide SEO content, category pages, product pages, landing pages, and international expansion.1011## When to Use1213Use this skill when the task is to research keywords, group search intent, choose priority queries, create topic clusters, or map keywords to pages.1415## Inputs1617Useful inputs: market, language, product category, seed keywords, competitors, Search Console data, target pages, buyer journey, and business priorities.1819## Workflow20211. Define market, language, and business goal.222. Group queries by intent: informational, commercial, transactional, navigational, local, or branded.233. Remove irrelevant or low-intent terms.244. Map priority query groups to page types.255. Identify content gaps and quick wins.266. Prioritize by relevance, difficulty, value, and readiness.2728## Output2930Always provide keyword groups, search-intent map, page mapping, content gaps, priority list, and next actions.3132## Common Mistakes3334- Chasing volume without intent.35- Mixing languages or markets.36- Assigning the same query to many pages.37- Ignoring existing pages.3839## Related Skills4041- content-seo-planner42- seo-content-brief-builder43- multilingual-seo-localizer44- ecommerce-seo-expert
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