Marketplace Promotion Planner
Purpose
Plan marketplace promotions that increase sales, ranking, visibility, and stock movement while protecting margin and avoiding waste.
When to Use
Use this skill when the task is to prepare promotions, sale campaigns, discounts, coupons, bundles, flash deals, or seasonal marketplace activity.
Inputs
Useful inputs: marketplace, product, current price, cost, margin, stock, promotion mechanics, calendar, competitor promos, sales goal, and ad budget.
Workflow
- Define promotion goal: launch, ranking, stock movement, profit, or visibility.
- Review margin, stock, price, and platform mechanics.
- Choose promotion type and timing.
- Connect promotion with listing, ads, and ranking actions.
- Define KPI, guardrails, and stop rules.
Output
Always provide promotion diagnosis, campaign plan, price logic, budget notes, margin guardrails, KPI table, risks, and next steps.
Common Mistakes
- Discounting without a goal.
- Ignoring margin.
- Promoting weak listings.
- Not aligning ads with promotion.
- No stop rule.
Related Skills
- marketplace-pricing-expert
- marketplace-ads-expert
- marketplace-launch-manager
1---2name: marketplace-promotion-planner3description: Marketplace Promotion Planner4---5# Marketplace Promotion Planner67## Purpose89Plan marketplace promotions that increase sales, ranking, visibility, and stock movement while protecting margin and avoiding waste.1011## When to Use1213Use this skill when the task is to prepare promotions, sale campaigns, discounts, coupons, bundles, flash deals, or seasonal marketplace activity.1415## Inputs1617Useful inputs: marketplace, product, current price, cost, margin, stock, promotion mechanics, calendar, competitor promos, sales goal, and ad budget.1819## Workflow20211. Define promotion goal: launch, ranking, stock movement, profit, or visibility.222. Review margin, stock, price, and platform mechanics.233. Choose promotion type and timing.244. Connect promotion with listing, ads, and ranking actions.255. Define KPI, guardrails, and stop rules.2627## Output2829Always provide promotion diagnosis, campaign plan, price logic, budget notes, margin guardrails, KPI table, risks, and next steps.3031## Common Mistakes3233- Discounting without a goal.34- Ignoring margin.35- Promoting weak listings.36- Not aligning ads with promotion.37- No stop rule.3839## Related Skills4041- marketplace-pricing-expert42- marketplace-ads-expert43- marketplace-launch-manager
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