Marketplace Video Expert
Purpose
Plan marketplace videos that quickly show product value, proof, use case, difference, and reason to buy.
When to Use
Use this skill when the task is to create or improve marketplace product videos, short demos, comparison videos, benefit explainers, or launch videos.
Inputs
Useful inputs: marketplace, product, audience, benefit, proof points, objections, current listing, video length, platform rules, competitor videos, and CTA.
Workflow
- Define the buyer question the video must answer.
- Choose the video role: demo, proof, comparison, story, tutorial, or offer.
- Build a hook, benefit sequence, proof moment, objection answer, and CTA.
- Recommend shots, captions, overlays, and pacing.
- Adapt to marketplace limits and mobile viewing.
Output
Always provide video concept, hook, shot list, script outline, caption notes, proof moments, CTA, and priority actions.
Common Mistakes
- Slow opening.
- No clear product benefit.
- Too much brand talk.
- Weak proof.
- Video does not match listing claims.
Related Skills
- marketplace-image-expert
- marketplace-listing-optimizer
- marketplace-content-auditor
1---2name: marketplace-video-expert3description: Marketplace Video Expert4---5# Marketplace Video Expert67## Purpose89Plan marketplace videos that quickly show product value, proof, use case, difference, and reason to buy.1011## When to Use1213Use this skill when the task is to create or improve marketplace product videos, short demos, comparison videos, benefit explainers, or launch videos.1415## Inputs1617Useful inputs: marketplace, product, audience, benefit, proof points, objections, current listing, video length, platform rules, competitor videos, and CTA.1819## Workflow20211. Define the buyer question the video must answer.222. Choose the video role: demo, proof, comparison, story, tutorial, or offer.233. Build a hook, benefit sequence, proof moment, objection answer, and CTA.244. Recommend shots, captions, overlays, and pacing.255. Adapt to marketplace limits and mobile viewing.2627## Output2829Always provide video concept, hook, shot list, script outline, caption notes, proof moments, CTA, and priority actions.3031## Common Mistakes3233- Slow opening.34- No clear product benefit.35- Too much brand talk.36- Weak proof.37- Video does not match listing claims.3839## Related Skills4041- marketplace-image-expert42- marketplace-listing-optimizer43- marketplace-content-auditor
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