diegosouzapw Assets Organizing
Standardize asset output locations, naming conventions, and directory structures for all marketing outputs.
When to Use
Use this skill when:
- Creating content that needs file output (articles, videos, designs)
- Generating AI assets (images, storyboards, scripts)
- Organizing existing assets
- Determining output paths for new content types
Quick Reference
Output Paths
| Asset Type | Path | Naming |
|---|---|---|
| Articles | assets/articles/{date}-{slug}/ |
{slug}.md + images/{date}-{slug}/ |
| Storyboards | assets/storyboards/{date}-{slug}/ |
storyboard.md + scene-{N}-*.png |
| Videos | assets/videos/{date}-{slug}/ |
master.mp4 + scene-{N}.mp4 |
| Transcripts | assets/transcripts/ |
{slug}.md |
| Writing Styles | assets/writing-styles/ |
{slug}.md |
| Banners | assets/banners/{campaign}/ |
{variant}-{size}.{ext} |
| Designs | assets/designs/{project}/ |
{type}-{variant}.{ext} |
| Infographics | assets/infographics/ |
{date}-{slug}.{ext} |
| Logos | assets/logos/ |
{name}-{variant}.{ext} |
| Social Posts | assets/posts/{platform}/ |
{date}-{slug}.{ext} |
| Generated | assets/generated/{type}/ |
{date}-{slug}.{ext} |
| Reports | ||
| Analytics | assets/reports/analytics/ |
{date}-{report-type}.md |
| SEO | assets/reports/seo/ |
{date}-{audit-type}.md |
| Social | assets/reports/social/ |
{date}-{platform}-{report-type}.md |
| Campaign | assets/reports/campaigns/ |
{date}-{campaign}-{report-type}.md |
| Performance | assets/reports/performance/ |
{date}-{channel}-report.md |
| Ads | assets/reports/ads/ |
{date}-{platform}-report.md |
assets/reports/email/ |
{date}-{campaign}-report.md |
|
| Funnel | assets/reports/funnels/ |
{date}-{funnel}-analysis.md |
| Content | assets/reports/content/ |
{date}-{content-type}-audit.md |
| Text Content | ||
| Copy | assets/copy/{type}/ |
{date}-{slug}.md |
| Ad Copy | assets/copy/ads/ |
{date}-{campaign}-{variant}.md |
| Email Copy | assets/copy/emails/ |
{date}-{sequence}-{slug}.md |
| Landing Pages | assets/copy/landing-pages/ |
{slug}.md |
| Headlines | assets/copy/headlines/ |
{date}-{topic}.md |
| Scripts | assets/scripts/{type}/ |
{slug}.md |
| Campaigns | ||
| Campaign Briefs | assets/campaigns/{date}-{slug}/briefs/ |
{type}-brief.md |
| Campaign Creatives | assets/campaigns/{date}-{slug}/creatives/ |
{channel}-{variant}.{ext} |
| Campaign Reports | assets/campaigns/{date}-{slug}/reports/ |
{date}-{report-type}.md |
| Campaign Assets | assets/campaigns/{date}-{slug}/assets/ |
{type}-{name}.{ext} |
| Sales | ||
| Pitches | assets/sales/pitches/ |
{date}-{industry}-{persona}.md |
| Proposals | assets/sales/proposals/ |
{date}-{client}-proposal.md |
| Case Studies | assets/sales/case-studies/ |
{date}-{client}-{outcome}.md |
| Battlecards | assets/sales/battlecards/ |
{competitor}.md |
| SEO | ||
| SEO Audits | assets/seo/audits/ |
{date}-{domain}-audit.md |
| Keyword Research | assets/seo/keywords/ |
{date}-{topic}-keywords.md |
| Schema Markup | assets/seo/schemas/ |
{page}-schema.json |
| Funnels | ||
| Funnel Designs | assets/funnels/designs/ |
{date}-{slug}-funnel.md |
| Funnel Audits | assets/funnels/audits/ |
{date}-{funnel}-audit.md |
| A/B Tests | assets/funnels/tests/ |
{date}-{test-name}.md |
| Leads | ||
| Scoring Models | assets/leads/scoring-models/ |
{date}-{model-name}.md |
| Segments | assets/leads/segments/ |
{segment-name}.md |
| ICP Profiles | assets/leads/icp-profiles/ |
{persona}.md |
| Community | ||
| Response Templates | assets/community/templates/ |
{situation}.md |
| FAQs | assets/community/faqs/ |
{topic}.md |
| Moderation Guides | assets/community/moderation/ |
{policy}.md |
| Retention | ||
| Retention Campaigns | assets/retention/campaigns/ |
{date}-{campaign}.md |
| Health Scoring | assets/retention/scoring-models/ |
{date}-{model}.md |
| Intervention Playbooks | assets/retention/playbooks/ |
{segment}.md |
| Attraction | ||
| Landing Page Content | assets/attraction/landing-pages/ |
{slug}.md |
| Lead Magnets | assets/attraction/lead-magnets/ |
{slug}.md |
| pSEO Templates | assets/attraction/pseo-templates/ |
{template-name}.md |
| Content Briefs | assets/attraction/content-briefs/ |
{date}-{topic}.md |
| Diagnostics | ||
| Campaign Audits | assets/diagnostics/campaign-audits/ |
{date}-{campaign}.md |
| Content Reviews | assets/diagnostics/content-reviews/ |
{date}-{content}.md |
Naming Conventions
Load: references/naming-conventions.md
Directory Structure Rules
Load: references/directory-structure.md
Asset Type Details
Load: references/asset-types.md
Core Rules
- Always use kebab-case for slugs and filenames
- Date prefix for time-sensitive assets:
{YYMMDD}or{YYMMDD-HHmm} - Self-contained folders for multi-file assets (articles, videos, storyboards)
- Flat files for single-file assets (transcripts, writing-styles)
- Platform subfolders for platform-specific content
Date Format
Use $CK_PLAN_DATE_FORMAT env var or default to YYMMDD-HHmm.
# PowerShell
Get-Date -UFormat "%y%m%d-%H%M"
# Bash
date +%y%m%d-%H%M
Pre-Output Checklist
Before writing any asset:
- Determine asset type → get base path
- Generate slug from topic/title
- Check if folder/file exists (avoid overwrite)
- Create directory structure if needed
- Output all related files together
Integration Points
This skill integrates with:
/video:create- Video assets/video:storyboard:create- Storyboard assets/content/blog- Article assets/campaigncommands - Campaign assetscontent-creatoragent - Various contentui-ux-designeragent - Design assetscopywriteragent - Copy assetsemail-wizardagent - Email copysocial-media-manageragent - Social postscampaign-manageragent - Campaign assetssale-enableragent - Sales assetsseo-specialistagent - SEO assets/seocommands - SEO auditsfunnel-architectagent - Funnel assetslead-qualifieragent - Lead assetscommunity-manageragent - Community assetscontinuity-specialistagent - Retention assetsattraction-specialistagent - Attraction assetscampaign-debuggeragent - Diagnostic reportscontent-revieweragent - Review reportsanalyticsskill - Analytics reportsseo-optimizationskill - SEO reportssocial-mediaskill - Social reportscampaign-managementskill - Campaign reportsads-managementskill - Ads reportsemail-marketingskill - Email reports