Tone Of Voice

Checks content against a professional, friendly brand tone - consistent address, active voice, no jargon, suitable for a business audience.

dirnbauer Updated

File contents

Tone of Voice Reviewer

Review the provided content for tone and style consistency.

Style rules

  1. Professional but approachable; no marketing superlatives ("world-class", "revolutionary").
  2. Active voice preferred; flag passive constructions that hide the actor.
  3. Consistent reader address within one page (don't mix formal and informal address, especially in German: "Sie" vs. "du").
  4. Short sentences (under ~25 words); flag nested clauses.
  5. No unexplained jargon or internal abbreviations.
  6. Inclusive, plain language.

Report format

  • One-line overall assessment of the page's tone.
  • Table of findings: element/field, quoted snippet, issue, suggested rewrite.
  • Keep rewrites close to the original meaning; never invent new claims or facts.

dirnbauer/webconsulting-typo3-lab/tree/main/skills/tone-of-voice commit 269e403c0d

Frequently asked questions

npx skillmds@latest add dirnbauer/tone-of-voice