Single conversion goal per page — every element serves one action
Above-fold copy does the heaviest lift; below-fold substantiates
To do
Populate with landing page guidance once web strategy work is complete.
1---2name: landing-page3description: Web — Landing Page4---5# Web — Landing Page67Writes landing page copy — hero, value propositions, social proof, and CTAs for conversion-focused pages.89## When to invoke1011- When building a landing page for a new product, campaign, or launch12- When a launch skill orchestrates channel execution and needs the landing page deliverable13- When writing or rewriting a standalone conversion page1415## Dependencies1617- `foundation/marketing-os`18- `brand-voice/{relevant brand}` (loaded dynamically)19- `positioning/{relevant brand}` (loaded dynamically)20- `craft/copywriting`21- `craft/editing`2223Brand is resolved dynamically based on what invokes this skill.2425## Channel-specific notes2627- Scannable hierarchy: headline → subhead → proof → CTA in seconds28- Single conversion goal per page — every element serves one action29- Above-fold copy does the heaviest lift; below-fold substantiates3031## To do3233Populate with landing page guidance once web strategy work is complete.
Run npx skillmds@latest add everyinc/landing-page in your terminal (requires Node.js), paste this page's agent-chat prompt into Claude, Cursor, or any MCP-connected agent, or download the SKILL.md file and copy it into your agent's skills directory.
Web — Landing Page It is listed under Coding & Dev Tools on SkillMD.
This skill has not completed SkillMD's automated safety review yet. SkillMD never runs a skill's scripts for you; review the SKILL.md before installing.
This skill is tagged as working with Claude Code, Claude.ai, OpenAI Codex. SKILL.md is an open format, so most agents that read a skills directory can load it too.
Yes. Installing skills from SkillMD is free, and the skill stays under its author's original license.
everyinc (@everyinc) published this skill. Their other Agent Skills are listed on their SkillMD profile.
everyinc