excatt Brand Guidelines (Anthropic)
Applies Anthropic's official visual identity to artifacts needing corporate branding.
Trigger
- When artifact needs Anthropic branding
- Corporate identity and styling required
- Post-processing designs with brand colors
- Applying consistent visual identity
Brand Elements
Color Palette:
- Primary Dark:
#141413 - Primary Light:
#faf9f5 - Accent Orange:
#d97757 - Accent Blue:
#6a9bcc - Accent Green:
#788c5d
Typography:
- Headings: Poppins font (24pt+)
- Body text: Lora font
- Fallbacks: Arial/Georgia if custom fonts unavailable
Primary Use Cases
- Branding and corporate identity
- Visual identity and styling
- Post-processing designs
- Consistent brand application
- Design system implementation
Technical Approach
Font Management:
- Uses system-installed typefaces
- Built-in fallbacks for cross-platform compatibility
Color Application:
- Maintains brand fidelity with precise RGB values
- Cycles through accent colors for visual hierarchy
- Preserves on-brand aesthetics
Use When
- Creating Anthropic-branded materials
- Applying consistent visual identity
- Designing corporate presentations
- Branding design artifacts
- Ensuring brand consistency across designs
Complementary Skills
Works with:
- artifacts-builder for Anthropic-branded web interfaces
- canvas-design for branded visual compositions
- pptx for branded presentations