Anti-Slop Personal Brand
Make the first screen look current, real, and earned.
Workflow
- Identify the intended audience and next action: recruiter, founder, research collaborator, customer, investor, or community user.
- Inventory every visible signal: title, bio, first-screen projects, metrics, repos, writing, awards, skills, social proof, and contact path.
- Score each item on:
- relevance;
- recency;
- proof strength;
- distinctiveness;
- explanation cost.
- Detect slop signals using
references/slop-signals.md. - Remove or demote low-proof items before adding new visual decoration.
- Put the strongest current work near the top. Older work can remain as evidence without defining the current identity.
- Replace generic positioning with a narrow sentence that connects capability + problems + proof.
- For GitHub, prefer a canonical flagship repository, pinned proof-producing work, clear README, topics, and deep links to individual Skills or projects.
- For resumes, never add trendy keywords without interview-ready evidence.
- End with a first-screen mock hierarchy and a “delete / demote / keep / promote” table.
Output
- current impression in 15 seconds;
- strongest signals;
- slop and stale signals;
- delete, demote, keep, and promote table;
- new first-screen hierarchy;
- one-sentence positioning;
- missing proof needed for the next upgrade.