Moloco Ads

Moloco Ads

Use the bundled CLI as the single entry point for Moloco Ads authentication, analytics, asynchronous reports and logs, and campaign entity management. This skill targets Moloco Ads at https://api.moloco.cloud/cm/v1; it does not target Moloco Commerce Media.

Requirements

• Require Python 3.10 or newer.
• Run commands through scripts/moloco_ads.sh; do not construct ad hoc Moloco requests.
• Read the API key only from MOLOCO_ADS_API_KEY. Never accept it as a command-line argument or print it.
• Default to API version v1.10. Use MOLOCO_ADS_API_VERSION only when the user's Moloco organization has standardized on another currently supported version.
• Let the CLI exchange the API key for a 16-hour access token and cache it locally with owner-only permissions. Never expose the cached token.

Safety rules

• Keep the API origin fixed to https://api.moloco.cloud and paths under /cm/v1/.
• Use only the built-in resource allowlist. Do not add an arbitrary URL or raw-path escape hatch during a request.
• Execute analytics, report generation, log generation, status checks, downloads, and GET resource reads directly because they retrieve data.
• Preview entity create, update, and delete operations by default. Require the user to confirm exact IDs, query parameters, and payload before rerunning with --execute.
• Before entity update or delete, let the CLI retrieve the current object. Update output includes the before and after objects.
• Do not automatically retry entity mutations, report creation, or log creation. They can consume budget, change delivery, create duplicates, or consume limited daily quota.
• Never forward the Moloco bearer token or API-version header to report/log storage URLs. Do not print returned pre-signed URLs.
• Treat reports, logs, tracking URLs, audiences, customer sets, and identifiers as sensitive. Saved output files use mode 0600.
• Confirm budgets, bids, schedules, countries, targeting, tracking links, creative assignments, and enabling_state before executing a campaign-related write.

Workflow

1. Check local readiness:

   bash <skill-path>/scripts/moloco_ads.sh check
   

2. Select the smallest command matching the request. Use list-actions and describe when routing is unclear.

3. Collect required IDs and use API field names from the official documentation. Do not translate dashboard labels into guessed enum values.

4. Execute reads directly. For entity writes, show the preview, obtain confirmation, and rerun with --execute.

5. Return a concise summary and the saved output path. Do not paste large reports or logs unless requested.

Analytics

Use Analytics for synchronous, filtered data. analytics-detail is capped at 10,000 rows and all supported Analytics date ranges are limited to 184 inclusive days.

bash <skill-path>/scripts/moloco_ads.sh analytics-detail \
  --ad-account-id ad_account_123 \
  --from 2026-08-01 \
  --to 2026-08-07 \
  --dimensions DATE,CAMPAIGN_ID,CAMPAIGN_TITLE \
  --metrics IMPRESSIONS,CLICKS,SPEND

Commands:

• analytics-overview
• analytics-detail
• analytics-skadnetwork

Use --payload-file for filters, ordering, conversion-event fields, or other documented request fields. Explicit flags override the corresponding fields in the payload file.

Read references/reporting.md before selecting dimensions, metrics, filters, or report behavior.

Asynchronous reports

Use Report API for scheduled or large exports. A single report is limited to 31 inclusive days.

bash <skill-path>/scripts/moloco_ads.sh report-create \
  --ad-account-id ad_account_123 \
  --from 2026-08-01 \
  --to 2026-08-07 \
  --dimensions DATE,CAMPAIGN,CREATIVE \
  --format csv \
  --wait

Without --wait, return the report ID immediately. Continue later with:

bash <skill-path>/scripts/moloco_ads.sh report-status --report-id report_123
bash <skill-path>/scripts/moloco_ads.sh report-download --report-id report_123 --format json --wait

Log data

Moloco disables Log API by default. Use these commands only after the user confirms Moloco has enabled it for the account:

bash <skill-path>/scripts/moloco_ads.sh log-create \
  --ad-account-id ad_account_123 \
  --date 2026-08-09 \
  --type IMP \
  --format CSV

Commands:

• log-create
• log-status
• log-download

Read references/reporting.md for supported log types and formats.

Entity reads and writes

Supported resources:

• ad-accounts
• products
• campaigns
• ad-groups
• creative-groups
• creatives
• audience-targets
• customer-sets
• tracking-links

List and read:

bash <skill-path>/scripts/moloco_ads.sh list \
  --resource campaigns \
  --ad-account-id ad_account_123 \
  --product-id product_123

bash <skill-path>/scripts/moloco_ads.sh get \
  --resource campaign \
  --id campaign_123

Preview and execute a write:

bash <skill-path>/scripts/moloco_ads.sh update \
  --resource campaign \
  --id campaign_123 \
  --payload-file /secure/path/campaign-update.json

bash <skill-path>/scripts/moloco_ads.sh update \
  --resource campaign \
  --id campaign_123 \
  --payload-file /secure/path/campaign-update.json \
  --execute

Use --params-file for documented query fields not covered by common flags. Read references/campaign-management.md before preparing a write payload.

Output and failures

• Save successful API responses under ./out/ by default; use --output to select a file.
• Use --stdout only when the user explicitly requests the complete JSON response.
• Report and log downloads are saved directly in their original format.
• Retry safe reads and Analytics requests on 429 and 5xx with bounded backoff, honoring Retry-After or X-Rate-Limit-Reset when possible.
• On 401, refresh the cached access token once. Retry only safe reads; for a write or export-creation request, stop after refreshing and ask the user to rerun it deliberately.
• On 403, verify the API key's workplace, ad-account role, and requested resource.
• On 429, report the relevant quota and wait for user direction before creating another report or log.
• Treat Moloco error payloads as authoritative, but redact credentials from all error output.

For the endpoint map, versioning, quotas, and source links, read references/api-capabilities.md.