YC Pitch Deck
Core Philosophy
Lead with whatever is most impressive. Clarity beats accuracy (80% accurate, 100% clear > 100% accurate, 80% clear). Every slide supports ONE idea. Investors spend ~10 seconds per slide.
Slide Structure (7-10 slides)
1. Title
- Company name + one-liner (max 10 words)
- Must pass the "mom test": can a non-technical person understand what you do?
- Bad: "Revolutionizing the paradigm of cloud-native microservice orchestration"
- Good: "The app store for microservices"
- Include: stage, founder name, date. Nothing else.
2. Problem
- Max 3 pain points. Each must be visceral and specific, not abstract.
- Use the P.A.I.N. framework: Problem, Audience, Impact, Non-obvious insight
- Bad: "Deployment is inefficient and outdated"
- Good: "12M vibecoders build apps daily. <1% ever get deployed. Zero marketplaces exist."
- Include real data, quotes, or specific examples. No opinions.
- The insight (what everyone else missed) is the most important part.
3. Solution
- One headline benefit (max 12 words)
- Show the product, not a description. Screenshot, demo, or UI mockup.
- 2-3 bullet outcomes (what changes for the user), not features
- Bad: "Cloud-based platform with auto-scaling and CI/CD pipeline integration"
- Good: "Push code, get a live URL with payments. 45 seconds."
4. How It Works (optional but powerful)
- 3-step flow maximum. Each step: verb + outcome
- Show the actual UI/CLI/flow, not a diagram of boxes and arrows
- End with the result: "From X to Y in Z time"
5. Market + Timing
- Bottom-up TAM, not top-down. Show the math.
- Bad: "$180B cloud market, we capture 0.5%"
- Good: "12M vibecoders x $20/mo avg spend = $2.9B SAM. 50K early adopters x $20 = $12M SOM year 1"
- "Why now?" is critical: what changed that makes this possible TODAY?
- Include 2-3 comparable companies with valuations to anchor investor mental models
6. Business Model
- One sentence: how you make money
- Airbnb: "10% commission on each transaction" (that's it)
- Show pricing tiers or unit economics if they're compelling
- If marketplace: show both sides (take rate, seller earnings)
7. Traction
- ALWAYS include timeframes. "500 users" means nothing. "500 users in 3 weeks, 40% WoW growth" is compelling.
- Pre-launch: waitlist size, LOIs, design partners, pilot commitments
- Post-launch: MRR, growth rate, retention, engagement
- Use one clean chart if you have time-series data. Bold the key number.
8. Team
- Max 3 people on the slide. Appendix for the rest.
- Name, role, ONE proof of relevant skill (not a resume)
- "Jane, CEO, ex-Google PM, shipped products to 10M users"
- Why THIS team for THIS problem? Domain expertise > pedigree.
9. The Ask
- State the exact amount and what it buys
- "$500K pre-seed. 18 months runway. Milestones: MVP, 1K services, $10K MRR."
- Break down use of funds (product, hiring, marketing)
- Include 3-4 milestones with timelines (Q3 '26, Q4 '26, etc.)
- End with clear CTA: email, phone, "Let's talk"
Content Rules
- Max 30 words per slide (excluding data labels)
- No jargon. No buzzwords. No "leveraging synergies."
- Every number needs context: compared to what? Over what timeframe?
- One insight per slide. If you need sub-bullets, you have too many ideas.
- The deck tells a story: Pain exists -> We solve it -> Market is huge -> We're the team -> Give us money
Anti-Patterns
See references/anti-patterns.md for common mistakes that kill decks.
Comparable Decks
See references/examples.md for breakdowns of Airbnb, Dropbox, and other successful decks.