frankxai Conversion Clarity
Use this skill when a page is attractive but not decisive.
Audit
- Offer: the page must state what is being offered and for whom.
- Proof: show evidence, demos, screenshots, outcomes, or credible mechanism.
- Path: one primary next action per viewport.
- Friction: remove vague CTAs, duplicated buttons, ungrounded claims, and decorative sections.
- Trust: clarify pricing, ownership, privacy, setup time, and what happens after click.
- Motion: use reveal and emphasis only to improve comprehension or desire.
Output
Return: clarified offer, proof gaps, CTA structure, section order, trust gaps, and top three edits.