How do I install the Ads Create skill?

Run npx skillmds@latest add gabrielmoreira/ads-create in your terminal (requires Node.js), paste this page's agent-chat prompt into Claude, Cursor, or any MCP-connected agent, or download the SKILL.md file and copy it into your agent's skills directory.

Is Ads Create safe to use?

This skill has not completed SkillMD's automated safety review yet. Capability flags: docs only. SkillMD never runs a skill's scripts for you; review the SKILL.md before installing.

Which AI agents work with Ads Create?

This skill is tagged as working with Claude Code, Claude.ai, OpenAI Codex. SKILL.md is an open format, so most agents that read a skills directory can load it too.

Is Ads Create free to use?

Yes. Installing skills from SkillMD is free, and the skill stays under its author's original license.

Who published Ads Create?

gabrielmoreira (@gabrielmoreira) published this skill. Their other Agent Skills are listed on their SkillMD profile.

Ads Create by gabrielmoreira — Agent Skill

Name: Ads Create
Rating: 4.666666666666667 (3 reviews)
Author: gabrielmoreira

Ads Create

Create source-grounded paid-ad campaign concepts, messaging, copy, creative briefs, and production plans from a validated brand profile, campaign objective, platform requirements, and optional audit evidence. Triggers on: campaign brief, campaign concepts, create a campaign, ad concepts, ad copy, ad messaging, creative brief, headlines, descriptions.

gabrielmoreira Updated Sep 21, 2026 17 repo stars

File contents

Campaign Concepts and Copy

Load the validated setup/brand profile, objective, audience, offer, proof, platform/placement requirements, policy context, and optional audit findings.
Separate factual claims, operator-approved claims, and creative hypotheses.
For Meta work, collect the account, Pixel, and conversion cold-start dimensions per the contract in skills/ads-meta/SKILL.md. When any dimension is cold or unknown, state that in the brief, do not reuse mature-account creative benchmarks or performance claims, and never label existing creative bad merely because the Pixel is new.
Generate materially distinct strategic concepts, not cosmetic rewrites.
For each concept, define insight, promise, proof, hook, narrative, CTA, objections, platform adaptations, destination, and experiment hypothesis.
Validate copy limits and policy against current platform references. Load only the active files among ads/references/google-creative-specs.md, meta-creative-specs.md, youtube-creative-specs.md, linkedin-creative-specs.md, tiktok-creative-specs.md, and microsoft-creative-specs.md; use the dated source ledger for every current specification claim.
Return a versioned creative brief and copy deck inside the run directory.

Do not invent testimonials, certifications, scarcity, prices, outcomes, or regulated claims. Human review remains required before production or launch.

Frequently asked questions