gabrielmoreira Copywriting
Copyright (c) 2026 KunAgent. Licensed under the MIT License.
Purpose
Write original product, landing-page, email, announcement, and campaign copy from a verified brief.
Tool routing
| Tool or skill | Use |
|---|---|
web_fetch |
Research public product or market evidence when needed. |
browser_use |
Inspect public product pages interactively. |
design_component |
Prototype one requested UI copy component when useful. |
Workflow
- Build a brief: audience, problem, promise, proof, objection, action, channel, and constraints.
- Choose one primary message and one action.
- Draft the structural hierarchy before polishing lines.
- Use concrete proof and audience language.
- Produce variants only when each tests a different hypothesis.
Completion gates
- Confirm every feature, offer, and proof point.
- Check channel length and prohibited-claim rules.
- Read the copy aloud for rhythm and ambiguity.
Boundaries
- Do not invent customer quotes, metrics, guarantees, or deadlines.
- Do not use manipulative urgency or conceal material conditions.
Delivery
Lead with the outcome, name the evidence used for verification, and disclose any real limitation that remains.