Business Model Canvas
When to use
- Use when the task clearly matches this PM activity.
- Use when a structured answer is more useful than a generic brainstorm.
- Use when the user needs explicit trade-offs, implications, or next steps.
Instructions
- Clarify the goal, user, or decision context.
- Use the skill-specific lens below to structure the work.
- Make assumptions explicit instead of hiding them.
- End with a practical recommendation or next step.
Skill-specific lens
- Fill each canvas block with the simplest viable explanation.
- Check consistency across value, customer, and revenue blocks.
- Highlight assumptions and weak areas.
- Identify where validation is most needed.
Output
- Customer segments
- Value proposition
- Channels
- Revenue / costs
- Assumptions