giljae Jobs To Be Done
When to use
- Use when the task clearly matches this PM activity.
- Use when a structured answer is more useful than a generic brainstorm.
- Use when the user needs explicit trade-offs, implications, or next steps.
Instructions
- Clarify the goal, user, or decision context.
- Use the skill-specific lens below to structure the work.
- Make assumptions explicit instead of hiding them.
- End with a practical recommendation or next step.
Skill-specific lens
- Define the situation and motivation for change.
- State the functional, emotional, and social jobs.
- Identify current alternatives and switching barriers.
- Translate jobs into product implications.
Output
- Job story
- Motivations
- Current alternatives
- Barriers
- Implications