Pmx Positioning Statement

Write a crisp positioning statement for product, feature, or launch messaging.

giljae Updated

File contents

Positioning Statement

When to use

  • Use when the task clearly matches this PM activity.
  • Use when a structured answer is more useful than a generic brainstorm.
  • Use when the user needs explicit trade-offs, implications, or next steps.

Instructions

  1. Clarify the goal, user, or decision context.
  2. Use the skill-specific lens below to structure the work.
  3. Make assumptions explicit instead of hiding them.
  4. End with a practical recommendation or next step.

Skill-specific lens

  1. Clarify audience, category, and problem space.
  2. Identify unique differentiator and proof points.
  3. Express the position in a concise format.
  4. Stress-test for clarity and relevance.

Output

  • Audience
  • Category
  • Problem
  • Differentiator
  • Positioning statement

giljae/pmx-skills-gemini/tree/main/skills/pmx-positioning-statement commit 355d74fd8d

Frequently asked questions

npx skillmds@latest add giljae/pmx-positioning-statement