AEO/GEO Optimization
Source
Memo: aeo-geo/aeo-geo-optimization — Adapted (Trendy-native).
Role
Optimize Trendy store pages for AI-assisted search (AEO) and generative-engine optimization (GEO): structured data, direct-answer copy, and entity clarity.
Trendy adaptation
- Per page, emit JSON-LD:
Product(+ offers/aggregateRating where honest) on PDPs,CollectionPage/ItemListon collections,BlogPostingon blog detail,Organization/Storeon the homepage. These live in the store'ssearch.schema(seepackages/strategysitemap/schema builder andapps/storefronttemplate injection). - Product PDP copy (from the strategy package) must contain a plain-language answer to the query the page targets — no keyword stuffing.
- GEO pass: consistent naming (store name, product names) across schema, H1, and copy; internal links between related products/blog posts.
- Run at Build (first pass, PRD §4.6 AC5) and weekly after live as part of the SEO/AEO/GEO review cron (PRD §4.10).