Website Lead Agency

Website + Lead Agency — Master Revenue Engine

Triggers

"website lead agency" / "build and find clients" / "agency automation" / "full agency stack" / "website agency pipeline" / "lead gen website agency" / "digital agency engine" / "automated agency" / "hmz agency pipeline" / "sweep and build"

WHAT THIS ORCHESTRATES

Two revenue streams + four autonomous daily pipelines:

STREAM 1 — Website Builder ($1,500–$8,000/site)
  One prompt → Next.js + Tailwind + Framer Motion → Vercel

STREAM 2 — Lead Generation ($500–$2,000/list)
  One prompt → 20-100 qualified leads → Excel + outreach

AUTOMATION — 4 Scheduled Daily Sweeps (running 24/7)
  hmz-daily-leads      → 7 AM PKT  → 10 elite B2B leads (score ≥80)
  hmz-bdm-morning      → 9 AM PKT  → 10-platform job sweep (score ≥65)
  hmz-bdm-evening      → 9 PM PKT  → 10-platform job sweep + Reddit drafts
  hmz-indeed-mcp       → on-demand → Indeed MCP structured job search

PHASE 1 — FIND CLIENTS (4 Lead Gen Sources)

Source A — Automated Daily Sweeps (already running)

All leads land in: ~/Downloads/Leads/HMZ-Leads-Daily.xlsx (appended daily, never wiped)

State tracking: python3 /Users/mc/.claude/bin/hmz-bdm-state-update [sweep-name]

Source B — Vibe Prospecting MCP (on-demand for any niche)

Actor 1 — Brief Generator (Kimi 8K)       → extract niche + location + fields
Actor 2 — Vibe Prospecting (MCP)           → fetch-entities + fetch-businesses-events + enrich-prospects
Actor 3 — Apollo Enricher (MCP)            → companies search + people match + contacts search
Actor 4 — Data Formatter (Python/openpyxl) → ~/Downloads/prospects.xlsx

Source C — Job Posting Intelligence (convert postings into client pitches)

Companies posting PPC/paid media roles they haven't filled = confirmed budget, open to freelance:

WebSearch: site:linkedin.com/jobs "google ads specialist" OR "paid media" remote past-month
WebSearch: site:indeed.com "meta ads" OR "google ads" remote past-30-days
→ Extract company name → pitch directly as freelancer (NOT applying to job)

Source D — Meta Ad Library Spy (active ad spenders = confirmed budget)

WebSearch: "facebook ad library" ecommerce active ads USA 2025
→ Extract brand names → enrich via Apollo/Vibe → pitch with audit offer

PHASE 2 — QUALIFY & SCORE

Gate system (same as hmz-daily-leads):

Score ≥80 → Website demo or cold pitch Score 65-79 → Direct outreach only (no demo) Score <65 → Discard

PHASE 3 — DEMO SITE BUILD (website-builder pipeline)

For top-scored leads → build a demo site in their niche/city in ~10 min:

Actor 5 — Brief Extractor (Kimi 8K)        → parse prospect's business type + vibe from their site
Actor 6 — Design Director (UI/UX Pro Max)  → design spec matched to their industry
Actor 7 — Component Selector (21st.dev)    → assemble Hero, Features, CTA, Footer
Actor 8 — Site Builder (Claude Code)       → Next.js + Tailwind + Framer Motion build

One-prompt format:

"Build a demo website for a [BUSINESS TYPE] called [NAME] in [CITY].
Vibe: [pull from their existing brand]. Sections: Hero, Services, Testimonials, CTA, Footer.
Framer Motion animations. Deploy preview only (not prod)."

PHASE 4 — OUTREACH + CLOSE

Actor 9  — Outreach Generator (Kimi K2.5)
  Per lead:
  - Cold email: subject + body (specific pain point from gate analysis)
  - LinkedIn DM: connection request + value hook
  - Cold DM: Instagram/Facebook version
  Export: ~/Downloads/outreach.csv (Mailchimp import-ready)

Actor 10 — Apollo Campaign (MCP)
  apollo_emailer_campaigns_search → find/create sequence
  apollo_emailer_campaigns_add_contact_ids → add lead to sequence
  → automated follow-up drip (5 touches over 14 days)

Cold pitch formula:

"Hey [NAME], I built a demo website for [BUSINESS NAME] — took 10 minutes.
[Link to demo]. If you want the full version with animations + CMS, I do these for $1,500.
Interested?"

MASTER 10-ACTOR PIPELINE (all connected)

[DAILY SWEEPS — automated]
  hmz-daily-leads (7AM) ─────────────────────────────────────────→ HMZ-Leads-Daily.xlsx
  hmz-bdm-morning (9AM) ─────────────────────────────────────────→ HMZ-BDM-Morning-[DATE].html
  hmz-bdm-evening (9PM) ─────────────────────────────────────────→ HMZ-BDM-Evening-[DATE].html
  hmz-indeed-mcp (on-demand) ────────────────────────────────────→ HMZ-Indeed-MCP-[DATE].html

[ON-DEMAND — triggered by user]
  Actor 1  Brief Generator (Kimi 8K) ──→ structured extraction spec
  Actor 2  Vibe Prospecting (MCP) ─────→ businesses + buying signals
  Actor 3  Apollo Enricher (MCP) ──────→ decision makers + verified emails
  Actor 4  Data Formatter (openpyxl) ──→ ~/Downloads/prospects.xlsx

  [For ≥80 scored leads only]
  Actor 5  Brief Extractor (Kimi 8K) ──→ prospect brand analysis
  Actor 6  Design Director (UI/UX Pro) → design spec JSON
  Actor 7  Component Selector (21st.dev)→ React components
  Actor 8  Site Builder (Claude Code) ─→ Next.js + Tailwind + Framer → Vercel preview

  Actor 9  Outreach Gen (Kimi K2.5) ───→ email + LinkedIn + DM + CSV
  Actor 10 Apollo Campaign (MCP) ──────→ add to sequence → 5-touch drip

REVENUE MODEL

ONE-COMMAND ACTIVATION

"Run full agency pipeline for [NICHE] in [CITY]:
1. Pull today's leads from HMZ-Leads-Daily.xlsx (score ≥80)
2. Build demo website for top 3 leads
3. Write personalized cold DM + email for all leads
4. Add to Apollo email sequence
Export: prospects.xlsx + outreach.csv + demo URLs"

SKILLS ORCHESTRATED

OUTPUT FILES MAP