How do I install the Cpa Diagnostics skill?

Run npx skillmds@latest add irinabuht12-oss/cpa-diagnostics in your terminal (requires Node.js), paste this page's agent-chat prompt into Claude, Cursor, or any MCP-connected agent, or download the SKILL.md file and copy it into your agent's skills directory.

What does the Cpa Diagnostics skill do?

1/ CPA Diagnostics — Google + Meta It is listed under Coding & Dev Tools on SkillMD.

Is Cpa Diagnostics safe to use?

This skill has not completed SkillMD's automated safety review yet. SkillMD never runs a skill's scripts for you; review the SKILL.md before installing.

Which AI agents work with Cpa Diagnostics?

This skill is tagged as working with Claude Code, Claude.ai, OpenAI Codex. SKILL.md is an open format, so most agents that read a skills directory can load it too.

Is Cpa Diagnostics free to use?

Yes. Installing skills from SkillMD is free, and the skill stays under its author's original license.

Who published Cpa Diagnostics?

irinabuht12-oss (@irinabuht12-oss) published this skill. Their other Agent Skills are listed on their SkillMD profile.

Cpa Diagnostics by irinabuht12-oss — Agent Skill

Name: Cpa Diagnostics
Author: irinabuht12-oss

File contents

1/ CPA Diagnostics — Google + Meta

What it does

When your CPA spikes, Claude breaks down exactly what caused it. It looks across your campaign data and isolates the contributing factors — audience fatigue, bid landscape shifts, creative decay, landing page conversion drops, budget distribution changes, or new competitor activity.

How it works

Feed Claude your campaign data for the current period vs the previous period. It compares metrics at every level — campaign, ad set, ad, keyword, audience, placement — and identifies where the variance is coming from. Results are ranked by impact so you know what to fix first.

Practical example

CPA went from $42 to $67 overnight. Claude identifies that 73% of the increase came from one ad set where frequency hit 4.2 and CTR dropped 31%. Another 18% came from a search campaign where a broad match keyword started matching irrelevant queries. The remaining 9% was a landing page with slower load time after a site update.

What you get back

Ranked list of factors driving the CPA change with percentage contribution
Specific campaigns, ad sets, keywords, or audiences causing the issue
Recommended fixes for each factor in priority order
Comparison data showing exactly what shifted between periods

When to use it

CPA jumps more than 15-20% day over day or week over week
Client asks "why did performance drop" and you need an answer fast
Monday morning account checks when you need to catch weekend issues
Before budget calls to identify and fix problems proactively

Data access (Ryze MCP)

This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:

claude.ai / Claude Desktop: Settings → Connectors → Add custom connector → https://connector.get-ryze.ai/mcp
Claude Code: claude mcp add ryze --transport http https://connector.get-ryze.ai/mcp
Cursor: Settings → MCP → add the same URL

Setup guide: https://www.get-ryze.ai/how-to-connect-claude-to-google-meta-ads-mcp

---name: cpa-diagnosticsdescription: 1/ CPA Diagnostics — Google + Meta---# 1/ CPA Diagnostics — Google + Meta## What it doesWhen your CPA spikes, Claude breaks down exactly what caused it. It looks across your campaign data and isolates the contributing factors — audience fatigue, bid landscape shifts, creative decay, landing page conversion drops, budget distribution changes, or new competitor activity.## How it worksFeed Claude your campaign data for the current period vs the previous period. It compares metrics at every level — campaign, ad set, ad, keyword, audience, placement — and identifies where the variance is coming from. Results are ranked by impact so you know what to fix first.## Practical exampleCPA went from $42 to $67 overnight. Claude identifies that 73% of the increase came from one ad set where frequency hit 4.2 and CTR dropped 31%. Another 18% came from a search campaign where a broad match keyword started matching irrelevant queries. The remaining 9% was a landing page with slower load time after a site update.## What you get back- Ranked list of factors driving the CPA change with percentage contribution- Specific campaigns, ad sets, keywords, or audiences causing the issue- Recommended fixes for each factor in priority order- Comparison data showing exactly what shifted between periods## When to use it- CPA jumps more than 15-20% day over day or week over week- Client asks "why did performance drop" and you need an answer fast- Monday morning account checks when you need to catch weekend issues- Before budget calls to identify and fix problems proactively## Data access (Ryze MCP)This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:- claude.ai / Claude Desktop: Settings → Connectors → Add custom connector → `https://connector.get-ryze.ai/mcp`- Claude Code: `claude mcp add ryze --transport http https://connector.get-ryze.ai/mcp`- Cursor: Settings → MCP → add the same URLSetup guide: https://www.get-ryze.ai/how-to-connect-claude-to-google-meta-ads-mcp

Frequently asked questions

Cpa Diagnostics