Brand Manager

Brand Manager

Overview

Manages the brand lifecycle: creation, configuration, and archival. Each brand is an isolated unit with its own profile, content guidelines, industry knowledge file, and communication channel.

Commands

add — Add a New Brand

Creates all files and directories for a new brand.

Collects from owner:

1. Brand ID — Short lowercase identifier (e.g., "skincare", "cafe", "fitness")
2. Display Name — Human-readable name (e.g., "Glow Skincare")
3. Local Name — Name in local language (optional)
4. Domain — What the brand does (e.g., "Premium skincare products")
5. Target Market — Geographic/demographic target (e.g., "Thailand", "US millennials")
6. Content Language — Language for this brand's content (defaults to instance default)
7. Channel Thread ID — Telegram topic thread ID for this brand (if using topics mode)

Creates:

• shared/brands/{id}/profile.md — from template, pre-filled with collected info
• shared/brands/{id}/content-guidelines.md — from template
• shared/domain/{id}-industry.md — from template
• assets/{id}/generated/ — directory for AI-generated assets
• assets/{id}/received/ — directory for owner-provided assets
• Adds entry to shared/brand-registry.md
• Adds section to shared/operations/posting-schedule.md
• Adds entry to shared/operations/channel-map.md

Example:

Owner: Add a new brand
Bot: Let's set up a new brand.

1. Brand ID (short, lowercase)?
> bakery

2. Display name?
> Sweet Sunrise Bakery

3. Local name (optional)?
> 甜蜜日出

4. What does this brand do?
> Artisan bakery and pastry shop

5. Target market?
> Taiwan, young professionals

6. Content language?
> 繁體中文

7. Telegram topic thread ID?
> 8

Brand "bakery" created! Next: fill in shared/brands/bakery/profile.md with brand details.

edit — Edit Brand Settings

Modify an existing brand's registry entry (display name, content language, channel, status).

Usage: edit {brand_id}

archive — Archive a Brand

Moves a brand to the archived section of brand-registry.md. Does NOT delete files — they remain for reference.

Usage: archive {brand_id}

list — List All Brands

Shows all active and archived brands from brand-registry.md.

File Relationships

brand-manager add "mybrand"
  │
  ├── shared/brands/mybrand/profile.md        (from _template)
  ├── shared/brands/mybrand/content-guidelines.md  (from _template)
  ├── shared/domain/mybrand-industry.md        (from _template)
  ├── assets/mybrand/generated/               (empty dir)
  ├── assets/mybrand/received/                (empty dir)
  ├── shared/brand-registry.md                (new row added)
  ├── shared/operations/posting-schedule.md   (new section added)
  └── shared/operations/channel-map.md        (new row added)