Ccc Content

/ccc-content — Content creation

Placeholders like ~~social media and ~~email refer to connected tools. See CONNECTORS.md.

Create any type of content — from a single tweet to a full email sequence. Quick Mode produces a draft in under 3 questions. Power Mode runs the full pipeline: draft → review → schedule.

Quick Mode (default)

Ask three questions — use AskUserQuestion for Questions 1 and 3 (chip pickers). Question 2 is free-text (topic is inherently open-ended).

Question 1 — Content type:

Use AskUserQuestion with these chips (max 4; "Something else" covers remaining types):

question: "What kind of content are we creating?"
options:
  - label: "📝 Blog post or article"
    description: "Long-form — tutorial, opinion, how-to, case study."
  - label: "📱 Social media posts"
    description: "Twitter/X thread, LinkedIn post, Instagram caption."
  - label: "📧 Email campaign or newsletter"
    description: "Drip sequence, announcement, nurture, transactional."
  - label: "💼 Something else"
    description: "Marketing copy, landing page, docs, ads — describe in chat."

If user picks "Something else", ask one follow-up in chat: "Describe what you need — I'll produce it."

Question 2 — Topic (free-text — open-ended by nature): Ask in chat: "What's this about? One sentence is enough."

Question 3 — Audience:

Use AskUserQuestion with these chips:

question: "Who is this for?"
options:
  - label: "👩‍💻 Developers"
    description: "Engineers, technical founders, devtools users."
  - label: "🚀 Founders / executives"
    description: "Decision-makers, C-suite, startup founders."
  - label: "🛒 Consumers"
    description: "End users, general public, non-technical audience."
  - label: "🏢 Internal team"
    description: "Colleagues, employees, internal stakeholders."

Draft the content immediately. For social posts, generate platform-specific variations.

Power Mode

Activate by passing --power or detailed.

Full content pipeline:

1. Brief — target audience, tone, CTA, keywords, word count
2. Draft — full content with formatting
3. Review pass — clarity, tone consistency, CTA strength
4. Variations — A/B options for headlines and CTAs
5. Schedule — via ~~social media or ~~email connectors

Content Templates

Blog Post

- Hook (problem or surprising stat)
- Context (why this matters now)
- Main sections (H2s with substance)
- Practical takeaways
- CTA
Target: 800-2000 words

Twitter/X Thread

- Tweet 1: Hook (bold claim or question)
- Tweets 2-8: One point per tweet, concrete
- Tweet 9: Summary
- Tweet 10: CTA
Format: each tweet ≤280 chars, emoji optional

Email Campaign

Subject line (A/B options)
Preview text
Body: hook → value → proof → CTA
Unsubscribe footer

Landing Page Copy

Hero headline + subheadline
3 value props (feature → benefit → proof)
Social proof section
FAQ
CTA section

If Connectors Available

If ~~social media is connected (Typefully):

• After drafting, offer to schedule the post via Typefully
• Set optimal posting time based on your audience
• Track engagement after posting

If ~~files (Google Drive) is connected:

• Pull existing brand voice docs, style guides, or content calendars
• Reference prior content for consistency
• Save drafts directly to Drive folders

If ~~email is connected (Gmail):

• Draft email campaigns directly as Gmail drafts
• Preview rendering before send
• Schedule send time

Output

Content is written directly to the conversation for immediate review and editing. In Power Mode, also saved to output/<business-unit>/content/YYYY-MM-DD-<slug>.md.

Tips

1. Give a URL for repurposing — paste a blog post URL and ask for 5 tweet variations; it works.
2. Specify tone — "casual and direct" vs. "professional and formal" makes a big difference.
3. Request variations — always ask for 2-3 headline options; pick your favorite.
4. Schedule beats manual — with ~~social media connected, schedule a week of posts in one session.

⚙️ Fable contract: plan before build · verifier ≠ worker · prove before alarm · loops need gates · leave durable state — rules/fable-method.md