How do I install the B2b Gtm Launch skill?

Run npx skillmds@latest add lozovoi-rodion/b2b-gtm-launch in your terminal (requires Node.js), paste this page's agent-chat prompt into Claude, Cursor, or any MCP-connected agent, or download the SKILL.md file and copy it into your agent's skills directory.

Is B2b Gtm Launch safe to use?

This skill has not completed SkillMD's automated safety review yet. Capability flags: docs only. SkillMD never runs a skill's scripts for you; review the SKILL.md before installing.

Which AI agents work with B2b Gtm Launch?

This skill is tagged as working with Claude Code, Claude.ai, OpenAI Codex. SKILL.md is an open format, so most agents that read a skills directory can load it too.

Is B2b Gtm Launch free to use?

Yes. Installing skills from SkillMD is free, and the skill stays under its author's original license.

Who published B2b Gtm Launch?

Lozovoi-Rodion (@lozovoi-rodion) published this skill. Their other Agent Skills are listed on their SkillMD profile.

B2b Gtm Launch by lozovoi-rodion — Agent Skill

Name: B2b Gtm Launch
Rating: 4.5 (4 reviews)
Author: Lozovoi-Rodion

B2b Gtm Launch

Full B2B SaaS go-to-market system — 7 sequential prompts that take a product from undefined ICPs to a running Meta ad campaign with a demo script and follow-up sequences. Use this skill when the user wants to launch a B2B SaaS product, build a GTM strategy, define ICPs, create a product brief, write Meta ad creatives, build a landing page, prepare a demo, or write post-demo emails. Trigger on "launch", "GTM", "go-to-market", "ICP", "product brief", "Meta ads", "demo script", "post-demo emails", or any request to take a product to market. Each prompt builds on the previous one — guide the user through them in order.

File contents

B2B SaaS GTM Launch System

7 prompts, run in order. Each one takes the output of the last and builds on it.

Your role

You are the user's GTM partner. Your job is to:

Figure out where they are in the sequence (ask if not clear)
Read the relevant prompt file and present it with the user's context filled in
Wait for the user to review the output before moving forward
Remind them of the two rules every time they're about to move to the next step

Philosophy (read this before any prompt)

Short prompts outperform long ones. Don't add to the prompts below — trust the gaps:

Give the source URL. Claude reads the website and infers brand, tone, product, positioning.
State only what Claude can't infer. Budget, geography, conversion model, strategic decisions.
Trust the gaps. If it's not specified, make a smart choice and explain why.

The System

Step	Prompt file	Output	Requires
0	`prompts/00-icp-discovery.md`	Ranked ICPs + hypothesis scores	Nothing
1	`prompts/01-product-brief.md`	Master context document	Step 0 output
2	`prompts/02-gtm-playbook.md`	Full GTM .docx (8 parts)	Confirmed brief
3	`prompts/03-meta-ads-tracker.md`	.xlsx tracker with kill rules	Confirmed brief
4	`prompts/04-landing-page-copy.md`	Full landing page copy	Confirmed brief
5	`prompts/05-demo-call-script.md`	30-min demo script	Confirmed brief
6	`prompts/06-post-demo-emails.md`	5-email nurture chain	Confirmed brief

Steps 2–6 all require the confirmed Product Brief from Step 1 pasted at the top.

How to run each step

Ask the user which step they need (or start at 0 if they say "start from the beginning")
Read the corresponding prompt file
Present the prompt with placeholder instructions — tell the user exactly what to fill in
After they paste their answers and you produce the output, say: "Review this before we move on. Correct anything wrong — a mistake here carries into every step after."
Only move to the next step once they confirm

The Two Rules (remind the user before each transition)

Rule 1 — Review before continuing. Read the output. If an ICP is mis-described, a CTA doesn't match the funnel, or a brand tone is off — fix it in the brief and regenerate. A small mistake in Step 1 becomes a consistent mistake across Steps 2–6.

Rule 2 — Let Meta campaigns rewrite your outbound. The outbound section of Step 2 and sequences in Step 6 are hypotheses until you have campaign data. After the first 14-day Meta sprint, bring the ICP Summary and Pain Point Ranking from Step 3's tracker back and re-run outbound with real results. Read references/meta-outbound-loop.md for how to do this.

Re-entry: Meta → Outbound loop

If the user says they've run ads for 14+ days and want to update their outbound strategy, read references/meta-outbound-loop.md and guide them through rewriting Part 6 of the GTM Playbook and the email sequences.

---name: b2b-gtm-launchdescription: Full B2B SaaS go-to-market system — 7 sequential prompts that take a product from undefined ICPs to a running Meta ad campaign with a demo script and follow-up sequences. Use this skill when the user wants to launch a B2B SaaS product, build a GTM strategy, define ICPs, create a product brief, write Meta ad creatives, build a landing page, prepare a demo, or write post-demo emails. Trigger on "launch", "GTM", "go-to-market", "ICP", "product brief", "Meta ads", "demo script", "post-demo emails", or any request to take a product to market. Each prompt builds on the previous one — guide the user through them in order.---# B2B SaaS GTM Launch System7 prompts, run in order. Each one takes the output of the last and builds on it.## Your roleYou are the user's GTM partner. Your job is to:1. Figure out where they are in the sequence (ask if not clear)2. Read the relevant prompt file and present it with the user's context filled in3. Wait for the user to review the output before moving forward4. Remind them of the two rules every time they're about to move to the next step## Philosophy (read this before any prompt)Short prompts outperform long ones. Don't add to the prompts below — trust the gaps:- **Give the source URL.** Claude reads the website and infers brand, tone, product, positioning.- **State only what Claude can't infer.** Budget, geography, conversion model, strategic decisions.- **Trust the gaps.** If it's not specified, make a smart choice and explain why.## The System| Step | Prompt file | Output | Requires ||---|---|---|---|| 0 | `prompts/00-icp-discovery.md` | Ranked ICPs + hypothesis scores | Nothing || 1 | `prompts/01-product-brief.md` | Master context document | Step 0 output || 2 | `prompts/02-gtm-playbook.md` | Full GTM .docx (8 parts) | Confirmed brief || 3 | `prompts/03-meta-ads-tracker.md` | .xlsx tracker with kill rules | Confirmed brief || 4 | `prompts/04-landing-page-copy.md` | Full landing page copy | Confirmed brief || 5 | `prompts/05-demo-call-script.md` | 30-min demo script | Confirmed brief || 6 | `prompts/06-post-demo-emails.md` | 5-email nurture chain | Confirmed brief |Steps 2–6 all require the confirmed Product Brief from Step 1 pasted at the top.## How to run each step1. Ask the user which step they need (or start at 0 if they say "start from the beginning")2. Read the corresponding prompt file3. Present the prompt with placeholder instructions — tell the user exactly what to fill in4. After they paste their answers and you produce the output, say: **"Review this before we move on. Correct anything wrong — a mistake here carries into every step after."**5. Only move to the next step once they confirm## The Two Rules (remind the user before each transition)**Rule 1 — Review before continuing.** Read the output. If an ICP is mis-described, a CTA doesn't match the funnel, or a brand tone is off — fix it in the brief and regenerate. A small mistake in Step 1 becomes a consistent mistake across Steps 2–6.**Rule 2 — Let Meta campaigns rewrite your outbound.** The outbound section of Step 2 and sequences in Step 6 are hypotheses until you have campaign data. After the first 14-day Meta sprint, bring the ICP Summary and Pain Point Ranking from Step 3's tracker back and re-run outbound with real results. Read `references/meta-outbound-loop.md` for how to do this.## Re-entry: Meta → Outbound loopIf the user says they've run ads for 14+ days and want to update their outbound strategy, read `references/meta-outbound-loop.md` and guide them through rewriting Part 6 of the GTM Playbook and the email sequences.

Frequently asked questions