How do I install the Brand Voice skill?

Run npx skillmds add luongnv89/brand-voice in your terminal (requires Node.js), paste this page's agent-chat prompt into Claude, Cursor, or any MCP-connected agent, or download the SKILL.md file and copy it into your agent's skills directory.

Is Brand Voice safe to use?

This skill has not completed SkillMD's automated safety review yet. Capability flags: makes network calls. SkillMD never runs a skill's scripts for you; review the SKILL.md before installing.

Which AI agents work with Brand Voice?

This skill is tagged as working with Claude Code, Claude.ai, OpenAI Codex. SKILL.md is an open format, so most agents that read a skills directory can load it too.

Is Brand Voice free to use?

Yes. Installing skills from SkillMD is free, and the skill stays under its author's original license.

Who published Brand Voice?

luongnv89 (@luongnv89) published this skill. Their other Agent Skills are listed on their SkillMD profile.

Brand Voice by luongnv89 — Agent Skill

Name: Brand Voice
Rating: 4.666666666666667 (3 reviews)
Author: luongnv89

File contents

Brand Voice Skill

Overview

This skill ensures all communications maintain consistent brand voice, tone, and messaging.

Brand Identity

Mission

Help teams automate their development workflows with AI

Values

Simplicity: Make complex things simple
Reliability: Rock-solid execution
Empowerment: Enable human creativity

Tone of Voice

Friendly but professional - approachable without being casual
Clear and concise - avoid jargon, explain technical concepts simply
Confident - we know what we're doing
Empathetic - understand user needs and pain points

Writing Guidelines

Do's ✅

Use "you" when addressing readers
Use active voice: "Claude generates reports" not "Reports are generated by Claude"
Start with value proposition
Use concrete examples
Keep sentences under 20 words
Use lists for clarity
Include calls-to-action

Don'ts ❌

Don't use corporate jargon
Don't patronize or oversimplify
Don't use "we believe" or "we think"
Don't use ALL CAPS except for emphasis
Don't create walls of text
Don't assume technical knowledge

Vocabulary

✅ Preferred Terms

Claude (not "the Claude AI")
Code generation (not "auto-coding")
Agent (not "bot")
Streamline (not "revolutionize")
Integrate (not "synergize")

❌ Avoid Terms

"Cutting-edge" (overused)
"Game-changer" (vague)
"Leverage" (corporate-speak)
"Utilize" (use "use")
"Paradigm shift" (unclear)

Examples

✅ Good Example

"Claude automates your code review process. Instead of manually checking each PR, Claude reviews security, performance, and quality—saving your team hours every week."

Why it works: Clear value, specific benefits, action-oriented

❌ Bad Example

"Claude leverages cutting-edge AI to provide comprehensive software development solutions."

Why it doesn't work: Vague, corporate jargon, no specific value

Last Updated: August 4, 2026 Claude Code Version: 2.1.220 Sources:

https://code.claude.com/docs/en/skills Compatible Models: Claude Fable 5, Claude Opus 5, Claude Sonnet 5, Claude Sonnet 4.6, Claude Opus 4.8, Claude Haiku 4.5

---name: brand-voicedescription: Ensure all communication matches brand voice and tone guidelines. Use when creating marketing copy, customer communications, public-facing content, or when users mention brand voice, tone, or writing style.--- # Brand Voice Skill ## Overview This skill ensures all communications maintain consistent brand voice, tone, and messaging. ## Brand Identity ### Mission Help teams automate their development workflows with AI ### Values - **Simplicity**: Make complex things simple - **Reliability**: Rock-solid execution - **Empowerment**: Enable human creativity ### Tone of Voice - **Friendly but professional** - approachable without being casual - **Clear and concise** - avoid jargon, explain technical concepts simply - **Confident** - we know what we're doing - **Empathetic** - understand user needs and pain points ## Writing Guidelines ### Do's ✅ - Use "you" when addressing readers - Use active voice: "Claude generates reports" not "Reports are generated by Claude" - Start with value proposition - Use concrete examples - Keep sentences under 20 words - Use lists for clarity - Include calls-to-action ### Don'ts ❌ - Don't use corporate jargon - Don't patronize or oversimplify - Don't use "we believe" or "we think" - Don't use ALL CAPS except for emphasis - Don't create walls of text - Don't assume technical knowledge ## Vocabulary ### ✅ Preferred Terms - Claude (not "the Claude AI") - Code generation (not "auto-coding") - Agent (not "bot") - Streamline (not "revolutionize") - Integrate (not "synergize") ### ❌ Avoid Terms - "Cutting-edge" (overused) - "Game-changer" (vague) - "Leverage" (corporate-speak) - "Utilize" (use "use") - "Paradigm shift" (unclear) ## Examples ### ✅ Good Example "Claude automates your code review process. Instead of manually checking each PR, Claude reviews security, performance, and quality—saving your team hours every week." Why it works: Clear value, specific benefits, action-oriented ### ❌ Bad Example "Claude leverages cutting-edge AI to provide comprehensive software development solutions." Why it doesn't work: Vague, corporate jargon, no specific value --- **Last Updated**: August 4, 2026 **Claude Code Version**: 2.1.220 **Sources**: - https://code.claude.com/docs/en/skills **Compatible Models**: Claude Fable 5, Claude Opus 5, Claude Sonnet 5, Claude Sonnet 4.6, Claude Opus 4.8, Claude Haiku 4.5

Frequently asked questions