1---2name: distribution-checklist3description: Use when planning multi-channel publishing, promotions, and measurement for content pillars.4---5
6# Distribution & Amplification Checklist Skill
7
8## When to Use
9- Launching new hero assets or campaigns across multiple channels.
10- Coordinating owned, earned, and paid amplification efforts.
11- Auditing distribution readiness before go-live.
12
13## Framework
141. **Channel Readiness** – confirm CMS/social/email templates, personalization, localization plans.
152. **Publishing Steps** – detail scheduling, approvals, assets (thumbnails, snippets, UTMs).
163. **Amplification** – partner drops, paid boosts, influencer outreach, employee advocacy, enablement kits.
174. **Measurement** – define KPIs, UTMs, dashboards, alerting thresholds, reporting cadence.
185. **Feedback & Recycling** – plan check-ins for performance review, comments, repurposing opportunities.
19
20## Templates
21- Distribution checklist per channel (tasks, owner, due date, status).
22- Amplification matrix (partner, asset, CTA, logistics).
23- Reporting sheet linking metrics to assets/UTMs.
24
25## Tips
26- Align UTMs + naming conventions before scheduling to keep analytics clean.
27- Document embargoes and partner requirements to avoid misfires.
28- Schedule follow-up touchpoints to convert top performers into evergreen assets.
29
30---