Entry point: /faion-net — invoke this skill for automatic routing to the appropriate domain.
GTM Strategist Domain Skill
Go-to-market strategy, product launches, market positioning, pricing, partnerships, customer success operations.
Purpose
Orchestrates GTM activities: market entry, product launches, positioning strategy, pricing models, partnership programs, customer success, and operational legal/financial aspects.
Context Discovery
Auto-Investigation
Check these project signals to understand GTM context:
| Signal |
Location |
What to Look For |
| GTM docs |
.aidocs/product_docs/gtm-manifest/ |
Existing GTM strategy, target market, positioning |
| Launch plans |
.aidocs/backlog/, .aidocs/todo/ |
Features ready for launch, product milestones |
| Content calendar |
.aidocs/product_docs/article-lists/ |
Content strategy, announcement timing |
| Analytics |
docs/, README.md |
Current metrics, user data, conversion rates |
| Pricing |
README.md, API docs |
Current pricing model, subscription tiers |
| Partnerships |
docs/partners/, .aidocs/ |
Existing partnerships, affiliate programs |
| Customer success |
docs/support/, knowledge base |
CS operations, metrics, support channels |
Discovery Questions
question: "What's your primary GTM goal?"
header: "GTM Goal"
multiSelect: false
options:
- label: "Launch new product"
description: "Product Hunt, Hacker News, press coverage, initial positioning"
- label: "Enter new market"
description: "Market positioning, pricing strategy, competitive analysis"
- label: "Build partnerships"
description: "Partnership strategy, affiliate programs, integration ecosystem"
- label: "Scale customer success"
description: "CS operations, metrics, upselling, churn prevention"
question: "What's your launch timeline?"
header: "Launch Stage"
multiSelect: false
options:
- label: "Planning (3+ months)"
description: "Strategy, positioning, pricing, partnerships"
- label: "Pre-launch (1-3 months)"
description: "Press outreach, content prep, community building"
- label: "Launch week"
description: "Product Hunt, Hacker News, press coverage execution"
- label: "Post-launch"
description: "Customer success, metrics tracking, optimization"
question: "What's your business model?"
header: "Business Model"
multiSelect: false
options:
- label: "SaaS subscription"
description: "Subscription models, MRR optimization, churn prevention"
- label: "Freemium/PLG"
description: "Free trial optimization, activation, conversion funnels"
- label: "One-time purchase"
description: "Pricing strategy, upselling, cross-selling"
- label: "Marketplace/Platform"
description: "Partnership strategy, affiliate programs, revenue share"
When to Use
| Scenario |
Methodologies |
| Product launch |
growth-gtm-strategy → growth-product-hunt-launch → growth-hacker-news-launch |
| Market positioning |
growth-brand-positioning → growth-gtm-strategy |
| Pricing strategy |
ops-pricing-strategy → ops-subscription-models |
| Partnership program |
ops-partnership-strategy → growth-affiliate-marketing |
| Customer success |
ops-customer-success-basics → ops-customer-success-metrics |
| Platform launch |
growth-product-hunt-launch, growth-hacker-news-launch, growth-indiehackers-strategy |
| Press & PR |
growth-press-coverage → growth-influencer-marketing |
| Outreach |
growth-cold-outreach → growth-influencer-marketing |
| Annual planning |
ops-annual-planning-process → ops-annual-planning-templates |
| Legal/compliance |
ops-legal-basics → ops-legal-compliance |
| Financial planning |
ops-financial-basics → ops-financial-planning |
| Tax compliance |
ops-tax-basics → ops-tax-compliance |
Methodologies (26)
GTM & Launch (6)
- growth-gtm-strategy.md
- growth-brand-positioning.md
- growth-product-hunt-launch.md
- growth-hacker-news-launch.md
- growth-indiehackers-strategy.md
- growth-app-store-optimization.md
Pricing & Business Model (4)
- ops-pricing-strategy.md
- ops-subscription-models.md
- ops-financial-basics.md
- ops-financial-planning.md
Press & Outreach (3)
- growth-press-coverage.md
- growth-cold-outreach.md
- growth-influencer-marketing.md
Partnerships (2)
- ops-partnership-strategy.md
- growth-affiliate-marketing.md
Planning (2)
- ops-annual-planning-process.md
- ops-annual-planning-templates.md
Customer Success (4)
- ops-customer-success-basics.md
- ops-customer-success-metrics.md
- ops-customer-support.md
- ops-upselling-cross-selling.md
Legal & Compliance (5)
- ops-legal-basics.md
- ops-legal-compliance.md
- ops-legal-compliance-checklist.md
- ops-tax-basics.md
- ops-tax-compliance.md
References
- gtm-strategy.md - GTM planning, positioning, launch
- growth-operations.md - Operations, pricing, partnerships
Related Skills
- faion-marketing-manager (parent orchestrator)
- faion-content-marketer (content for GTM)
- faion-growth-marketer (metrics, experiments)
- faion-researcher (market research)
- faion-product-manager (product positioning)
GTM Strategist v1.0 | 26 Methodologies
1---2name: faion-gtm-strategist3description: GTM strategy: product launches, positioning, pricing, partnerships, customer success.4---5> **Entry point:** `/faion-net` — invoke this skill for automatic routing to the appropriate domain.
6
7# GTM Strategist Domain Skill
8
9Go-to-market strategy, product launches, market positioning, pricing, partnerships, customer success operations.
10
11## Purpose
12
13Orchestrates GTM activities: market entry, product launches, positioning strategy, pricing models, partnership programs, customer success, and operational legal/financial aspects.
14
15## Context Discovery
16
17### Auto-Investigation
18
19Check these project signals to understand GTM context:
20
21| Signal | Location | What to Look For |
22|--------|----------|------------------|
23| GTM docs | `.aidocs/product_docs/gtm-manifest/` | Existing GTM strategy, target market, positioning |
24| Launch plans | `.aidocs/backlog/`, `.aidocs/todo/` | Features ready for launch, product milestones |
25| Content calendar | `.aidocs/product_docs/article-lists/` | Content strategy, announcement timing |
26| Analytics | `docs/`, `README.md` | Current metrics, user data, conversion rates |
27| Pricing | `README.md`, API docs | Current pricing model, subscription tiers |
28| Partnerships | `docs/partners/`, `.aidocs/` | Existing partnerships, affiliate programs |
29| Customer success | `docs/support/`, knowledge base | CS operations, metrics, support channels |
30
31### Discovery Questions
32
33```yaml
34question: "What's your primary GTM goal?"
35header: "GTM Goal"
36multiSelect: false
37options:
38 - label: "Launch new product"
39 description: "Product Hunt, Hacker News, press coverage, initial positioning"
40 - label: "Enter new market"
41 description: "Market positioning, pricing strategy, competitive analysis"
42 - label: "Build partnerships"
43 description: "Partnership strategy, affiliate programs, integration ecosystem"
44 - label: "Scale customer success"
45 description: "CS operations, metrics, upselling, churn prevention"
46```
47
48```yaml
49question: "What's your launch timeline?"
50header: "Launch Stage"
51multiSelect: false
52options:
53 - label: "Planning (3+ months)"
54 description: "Strategy, positioning, pricing, partnerships"
55 - label: "Pre-launch (1-3 months)"
56 description: "Press outreach, content prep, community building"
57 - label: "Launch week"
58 description: "Product Hunt, Hacker News, press coverage execution"
59 - label: "Post-launch"
60 description: "Customer success, metrics tracking, optimization"
61```
62
63```yaml
64question: "What's your business model?"
65header: "Business Model"
66multiSelect: false
67options:
68 - label: "SaaS subscription"
69 description: "Subscription models, MRR optimization, churn prevention"
70 - label: "Freemium/PLG"
71 description: "Free trial optimization, activation, conversion funnels"
72 - label: "One-time purchase"
73 description: "Pricing strategy, upselling, cross-selling"
74 - label: "Marketplace/Platform"
75 description: "Partnership strategy, affiliate programs, revenue share"
76```
77
78## When to Use
79
80| Scenario | Methodologies |
81|----------|---------------|
82| Product launch | growth-gtm-strategy → growth-product-hunt-launch → growth-hacker-news-launch |
83| Market positioning | growth-brand-positioning → growth-gtm-strategy |
84| Pricing strategy | ops-pricing-strategy → ops-subscription-models |
85| Partnership program | ops-partnership-strategy → growth-affiliate-marketing |
86| Customer success | ops-customer-success-basics → ops-customer-success-metrics |
87| Platform launch | growth-product-hunt-launch, growth-hacker-news-launch, growth-indiehackers-strategy |
88| Press & PR | growth-press-coverage → growth-influencer-marketing |
89| Outreach | growth-cold-outreach → growth-influencer-marketing |
90| Annual planning | ops-annual-planning-process → ops-annual-planning-templates |
91| Legal/compliance | ops-legal-basics → ops-legal-compliance |
92| Financial planning | ops-financial-basics → ops-financial-planning |
93| Tax compliance | ops-tax-basics → ops-tax-compliance |
94
95## Methodologies (26)
96
97### GTM & Launch (6)
98- growth-gtm-strategy.md
99- growth-brand-positioning.md
100- growth-product-hunt-launch.md
101- growth-hacker-news-launch.md
102- growth-indiehackers-strategy.md
103- growth-app-store-optimization.md
104
105### Pricing & Business Model (4)
106- ops-pricing-strategy.md
107- ops-subscription-models.md
108- ops-financial-basics.md
109- ops-financial-planning.md
110
111### Press & Outreach (3)
112- growth-press-coverage.md
113- growth-cold-outreach.md
114- growth-influencer-marketing.md
115
116### Partnerships (2)
117- ops-partnership-strategy.md
118- growth-affiliate-marketing.md
119
120### Planning (2)
121- ops-annual-planning-process.md
122- ops-annual-planning-templates.md
123
124### Customer Success (4)
125- ops-customer-success-basics.md
126- ops-customer-success-metrics.md
127- ops-customer-support.md
128- ops-upselling-cross-selling.md
129
130### Legal & Compliance (5)
131- ops-legal-basics.md
132- ops-legal-compliance.md
133- ops-legal-compliance-checklist.md
134- ops-tax-basics.md
135- ops-tax-compliance.md
136
137## References
138
139- [gtm-strategy.md](references/gtm-strategy.md) - GTM planning, positioning, launch
140- [growth-operations.md](references/growth-operations.md) - Operations, pricing, partnerships
141
142## Related Skills
143
144- faion-marketing-manager (parent orchestrator)
145- faion-content-marketer (content for GTM)
146- faion-growth-marketer (metrics, experiments)
147- faion-researcher (market research)
148- faion-product-manager (product positioning)
149
150---
151
152*GTM Strategist v1.0 | 26 Methodologies*