Instagram Graph API
Version: v21.0 | Base: https://graph.instagram.com/v21.0
Quick Reference
| Action |
Endpoint |
Method |
| Create Container |
/{user_id}/media |
POST |
| Publish |
/{user_id}/media_publish |
POST |
| Check Status |
/{container_id} |
GET |
| Get Insights |
/{media_id}/insights |
GET |
Two-Phase Publishing
1. Create Container → container_id
2. (Video only) Poll until FINISHED
3. Publish Container → post_id
Publishing Functions
from app.instagram_helper import (
post_photo_to_instagram,
post_video_to_instagram,
post_carousel_to_instagram
)
# Image
result = await post_photo_to_instagram(image_url, caption)
# Reels
result = await post_video_to_instagram(video_url, caption)
# Carousel (2-10 images)
result = await post_carousel_to_instagram(image_urls, caption)
Video Requirements
| Spec |
Value |
| Resolution |
720x1280 (9:16) |
| Codec |
H.264 video, AAC audio |
| FPS |
30 |
| Max |
90 seconds |
# Auto-convert
from app.instagram_helper import convert_video_for_instagram
result = await convert_video_for_instagram(input_path)
# Returns: {success, output_path, converted, file_size_mb}
Insights
from app.insights_helper import get_instagram_media_insights
insights = await get_instagram_media_insights(media_id)
# Returns: {plays, reach, saves, shares, likes, comments, engagement_rate}
Reels metrics: plays, reach, saved, shares, comments, likes
Image metrics: impressions, reach, saved
Rate Limiting
- Container creation: 2s delay
- Video polling: 10s interval, max 30 attempts
- Insights fetch: 0.3s delay between calls
Environment Variables
INSTAGRAM_ACCESS_TOKEN=...
INSTAGRAM_USER_ID=...
INSTAGRAM_BUSINESS_ID=... # Optional
Return Format
# Success
{"success": True, "id": "17901234567890123", "platform": "instagram"}
# Error
{"success": False, "error": "Error message"}
Common Errors
| Error |
Solution |
| OAuthException |
Token expired - refresh |
| MediaTypeNotSupported |
Wrong format - convert |
| RateLimitError |
Too many calls - add delay |
Deep Links
app/instagram_helper.py - Publishingapp/insights_helper.py - Metricsapp/cloudinary_helper.py - Video CDN
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