Sync public identity
Do first
Read identity.md at the repo root. That file is the source of truth. Do not invent consultant or care-plan copy for this site. Do not edit markheydon.co.uk.
Surface rules
| Surface |
MHCG LTD / consultancy / Care Plans |
This repo (hugo.yml, content/**, site about/hero) |
Out of scope. Developer / open-source message only. Globe link to .co.uk is intentional. |
LinkedIn block in identity.md (headline, About, Experience) |
Allowed. Shared audience: keep MHCG framed as Microsoft 365 Business solutions and consultancy for smaller businesses (not technical support / helpdesk). Report the paste blocks as written. |
| GitHub README, bio, Sponsors |
Developer / open-source / Sponsors only unless identity.md explicitly includes MHCG there. |
When scanning or rewriting in-repo copy: strip accidental MHCG sales language from the site. Do not strip or “correct away” the LinkedIn MHCG paragraph in identity.md.
Punctuation
No em dashes (—). Do not introduce them when editing identity.md, hugo.yml, content, or paste blocks. If existing copy uses an em dash, replace it: use a full stop, comma, colon, parentheses, or a short new sentence that keeps the same meaning. Never leave an em dash in synced or rewritten public copy.
Workflow
Site: Copy the Site section into hugo.yml: title, params.description, hero.subtitle, hero.content, about.content, about.skills.title, about.skills.items, contact.content. Keep hero.subtitle short (display line under the name); put the longer supporting sentence in hero.content (theme body copy). Leave email, social URLs, and the globe link to markheydon.co.uk unchanged unless identity.md says otherwise.
Voice scan (this site only): Search hugo.yml, content/**, and site-facing templates for consultant, consultancy, care plan, IT Professional, and SMB-services pitch language that would put MHCG offerings on markheydon.me.uk. Fix those. Skip intentional .co.uk URLs. Skip the LinkedIn / paste-only sections inside identity.md.
Em dash scan: Search identity.md and synced site copy for —. Rewrite any hits without an em dash before finishing.
Tags: Apply only the Allowed tags list from identity.md to content/blog/** and content/projects/**. Do not invent tags. Do not fill categories. Refresh .frontmatter/database/taxonomyDb.json to match real tags.
Report paste-only surfaces: Quote the GitHub README, GitHub bio, Sponsors, and LinkedIn blocks from identity.md verbatim (headline, About, Experience, including the MHCG LTD solutions/consultancy framing). Do not push other repos or change GitHub/LinkedIn/Sponsors via API. Remind the user that LinkedIn may mention MHCG; this profile site must not. If those blocks still contain em dashes, fix them in identity.md first, then report the cleaned text.
Done when
hugo.yml homepage strings match identity.md Site section.- No leftover consultant / Care Plan identity on this site (except the company URL).
- LinkedIn paste blocks (About + Experience) still include the MHCG LTD solutions/consultancy framing from identity.md when reporting, without Care Plan / helpdesk lead-ins.
- No em dashes in
identity.md public copy or synced hugo.yml strings.
- Tags are from the allowed list.
- The user has the paste blocks for platforms this repo does not own.
1---2name: sync-public-identity3description: Syncs this Hugo showcase from identity.md into hugo.yml, plus consultant-voice scan and allowed tags. Use when the user edits identity.md, runs /sync-identity, or asks to update public messaging, branding, or taxonomy on markheydon.me.uk.4---56# Sync public identity78## Do first910Read [identity.md](../../../identity.md) at the repo root. That file is the source of truth. Do not invent consultant or care-plan copy for **this site**. Do not edit markheydon.co.uk.1112## Surface rules1314| Surface | MHCG LTD / consultancy / Care Plans |15|--------|-------------------------------------|16| This repo (`hugo.yml`, `content/**`, site about/hero) | **Out of scope.** Developer / open-source message only. Globe link to `.co.uk` is intentional. |17| LinkedIn block in `identity.md` (headline, About, Experience) | **Allowed.** Shared audience: keep MHCG framed as Microsoft 365 Business **solutions** and **consultancy** for smaller businesses (not technical support / helpdesk). Report the paste blocks as written. |18| GitHub README, bio, Sponsors | Developer / open-source / Sponsors only unless `identity.md` explicitly includes MHCG there. |1920When scanning or rewriting in-repo copy: strip accidental MHCG sales language from the **site**. Do **not** strip or “correct away” the LinkedIn MHCG paragraph in `identity.md`.2122## Punctuation2324**No em dashes (`—`).** Do not introduce them when editing `identity.md`, `hugo.yml`, content, or paste blocks. If existing copy uses an em dash, replace it: use a full stop, comma, colon, parentheses, or a short new sentence that keeps the same meaning. Never leave an em dash in synced or rewritten public copy.2526## Workflow27281. **Site**: Copy the Site section into [hugo.yml](../../../hugo.yml): `title`, `params.description`, `hero.subtitle`, `hero.content`, `about.content`, `about.skills.title`, `about.skills.items`, `contact.content`. Keep `hero.subtitle` short (display line under the name); put the longer supporting sentence in `hero.content` (theme body copy). Leave email, social URLs, and the globe link to markheydon.co.uk unchanged unless identity.md says otherwise.29302. **Voice scan (this site only)**: Search `hugo.yml`, `content/**`, and site-facing templates for consultant, consultancy, care plan, IT Professional, and SMB-services pitch language that would put MHCG offerings on markheydon.me.uk. Fix those. Skip intentional `.co.uk` URLs. Skip the LinkedIn / paste-only sections inside `identity.md`.31323. **Em dash scan**: Search `identity.md` and synced site copy for `—`. Rewrite any hits without an em dash before finishing.33344. **Tags**: Apply only the Allowed tags list from identity.md to `content/blog/**` and `content/projects/**`. Do not invent tags. Do not fill `categories`. Refresh `.frontmatter/database/taxonomyDb.json` to match real tags.35365. **Report paste-only surfaces**: Quote the GitHub README, GitHub bio, Sponsors, and LinkedIn blocks from identity.md **verbatim** (headline, About, Experience, including the MHCG LTD solutions/consultancy framing). Do not push other repos or change GitHub/LinkedIn/Sponsors via API. Remind the user that LinkedIn may mention MHCG; this profile site must not. If those blocks still contain em dashes, fix them in `identity.md` first, then report the cleaned text.3738## Done when3940- `hugo.yml` homepage strings match identity.md Site section.41- No leftover consultant / Care Plan identity on this site (except the company URL).42- LinkedIn paste blocks (About + Experience) still include the MHCG LTD solutions/consultancy framing from identity.md when reporting, without Care Plan / helpdesk lead-ins.43- No em dashes in `identity.md` public copy or synced `hugo.yml` strings.44- Tags are from the allowed list.45- The user has the paste blocks for platforms this repo does not own.
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