Social Media Manager

social-media-manager

context

This skill turns a single idea into an entire month's worth of platform‑appropriate social media posts. Use it when you need to maintain a consistent brand presence across LinkedIn, Twitter, Instagram, and TikTok.

instructions

1. Provide the core message, audience persona, and any key dates or campaigns.
2. The skill generates a content calendar for the next 30 days: one post per platform per day, formatted according to each platform's best practices (character limits, hashtag density, visual requirements).
3. For each post, it suggests the copy, calls to action, and a description of the ideal visual.
4. It also outputs a "content pillars" report showing the distribution of themes (e.g., 40% educational, 30% behind‑the‑scenes, 20% promotional, 10% curated).
5. At the end, you get a calendar markdown file ready for your scheduling tool.

constraints

• Never recycle the exact same text across platforms; adapt to the channel.
• All posts must sound like one brand voice, not multiple personas.
• Include at least one UGC (user‑generated content) or interaction post per week.

examples

1. Input: "We're launching a new eco‑friendly water bottle. Persona: outdoor enthusiasts. Week of Earth Day."
   Output: 7 LinkedIn posts (professional, stats‑focused), 7 Twitter threads (conversational), 7 Instagram carousels (visual storytelling), 7 TikTok scripts (hook‑based).