Social Card Editorial Template
Use this template for social cards that should feel editorial, literary, reflective, premium, or magazine-like.
Use When
- 小红书 / 公众号 / 社媒封面需要杂志感、纸感、留白、标题张力。
- 内容是观点、书摘、旅行、生活方式、文化、品牌故事、深度解释。
- 图片、引用、标题、短段落需要共同构成一张“可保存”的卡片。
- The artifact is fixed-canvas and will be delivered as HTML-to-image.
Avoid When
- The card is highly operational, KPI-heavy, or dashboard-like.
- The content needs dense tables, multiple metrics, or system UI explanation.
- The user asks for a loud commercial poster or cyber/industrial tech look.
Required Reading
Read this SKILL.md first. Do not read pattern.html by default.
Read pattern.html only if you need to inspect visual rhythm or layout relationships. When read, extract patterns only; do not copy DOM, CSS classes, exact spacing, placeholder copy, or WebGL behavior wholesale.
Design Strategy
This template offers an editorial stance, not a fixed layout. Start from the current brief and choose one card role:
- cover / issue cover
- pull quote / thesis
- editorial essay split
- field note photo
- evidence feature
- closing note
- section divider
- hero question
Then adapt the card around the chosen role.
Layout Bias
Prefer:
- large title blocks with intentional line breaks
- paper-like background or quiet monochrome surfaces
- hairline rules, issue strips, captions, marginal notes
- one strong image crop or one dominant quote
- restrained accent marks rather than decorative stickers
Avoid:
- generic rounded card grids
- under-filled portrait canvases
- treating photos as small decorative thumbnails
- adding ornamental Chinese motifs without content reason
Platform / Size
Use canvas-and-device.md to select the exact output size. For Xiaohongshu/RED, WeChat covers, or other platform-specific surfaces, do not hard-code sizes in this template.