Pitch & Explainer
Purpose: Delivery doesn't end when the work is done. The reader arrives carrying "exactly the same unknowns you started with"; the pitch's job is to eliminate those unknowns for them — and to let experts see at a glance that you've already considered the failure points they would ask about.
Steps
- Ask two things first (one AskUserQuestion call for both):
- Who is this for? — determines depth and vocabulary (managers want conclusions and risks; colleagues want context and approach).
- What do you need them to do? — approve, give feedback, or follow along. The entire pitch is written around that action.
- Read
SPEC.md,DECISIONS.md,notes/implementation-notes.md, and this round's deliverable. If a /quiz change report exists, use it directly as material. - Produce a single HTML (saved to
notes/), with a fixed five-block structure:- The conclusion on the first screen: what was done, why, and what you need from them; if a demo screenshot or GIF exists, put it right at the top.
- One picture beats three paragraphs: an SVG flow diagram or a before/after comparison that makes the change clear.
- Risks and failure points already considered: this is the section expert reviewers most want to check; writing it proactively speeds up approval. It's allowed to say honestly "not handled + why that's acceptable for now" — if this section is easy to write, the problem wasn't thought about hard enough.
- What this explicitly does not include: draw the scope lines clearly so reviewers don't come in with wrong expectations — scope misunderstandings are the most expensive kind of back-and-forth.
- Decision summary: one line per key trade-off, tagged with D-numbers; details always collapsed, closed by default.
- Embed the comment layer per WORKFLOW.md "HTML output and interactive interfaces". When their feedback is pasted back into the conversation, fill it into
SPEC.mdorDECISIONS.md.
Principles
- Write for their unknowns, not for your own memory: they haven't read a single file in this project — explain jargon and D-numbers on the spot.
- Cut anything past three screens: details that don't fit within three screens move into the collapsed sections. If one page can't tell the story, the conclusion usually isn't clear yet.
- This comes after /quiz: score perfect yourself first — only then are you qualified to explain it to someone else.