How do I install the Performance Marketing Agent skill?

Run npx skillmds@latest add modbender/performance-marketing-agent in your terminal (requires Node.js), paste this page's agent-chat prompt into Claude, Cursor, or any MCP-connected agent, or download the SKILL.md file and copy it into your agent's skills directory.

Is Performance Marketing Agent safe to use?

This skill has not completed SkillMD's automated safety review yet. Independent scanners report: SkillSpector: PASS, Skill Scanner: PASS. Capability flags: makes network calls. SkillMD never runs a skill's scripts for you; review the SKILL.md before installing.

Which AI agents work with Performance Marketing Agent?

This skill is tagged as working with Claude Code, Claude.ai, OpenAI Codex. SKILL.md is an open format, so most agents that read a skills directory can load it too.

Is Performance Marketing Agent free to use?

Yes. Installing skills from SkillMD is free. This skill is licensed under MIT.

Who published Performance Marketing Agent?

modbender (@modbender) published this skill. Their other Agent Skills are listed on their SkillMD profile.

Performance Marketing Agent by modbender

Name: Performance Marketing Agent
Rating: 4.2 (5 reviews)
Author: modbender

Performance Marketing Agent

AI performance marketing agent for paid media, PPC, SEM, and digital marketing. Manage Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and TikTok Ads campaigns via natural language. Automate keyword research, budget optimization, ROAS tracking, wasted spend analysis, ad creative management, audience targeting, and cross-platform reporting. Powered by Adspirer — 100+ tools for campaign creation, bid optimization, CPA tracking, retargeting, and marketing automation across all major ad platforms.

modbender Updated Sep 9, 2026 12 repo stars

File contents

Performance Marketing Agent — Powered by Adspirer

AI agent for performance marketing, paid media, and digital advertising. Connects directly to ad platform APIs to create campaigns, pull live performance data, research keywords, optimize budgets, and manage ads across Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads.

This skill installs the Adspirer plugin (openclaw-adspirer) — the same 100+ tools, same MCP server, same capabilities as the adspirer-ads-agent skill.

Setup

# Install the plugin
openclaw plugins install openclaw-adspirer

# Authenticate
openclaw adspirer login

# Connect your ad platforms
openclaw adspirer connect

# Verify
openclaw adspirer status

Connect your ad accounts at https://adspirer.ai/connections

What You Can Do

Performance Marketing & PPC

Keyword Research — Real search volumes, CPC ranges, and competition data from Google Ads
Campaign Creation — Search, PMax, Display, Image, Video, Carousel campaigns across all platforms
Bid Optimization — Adjust bidding strategies, manage keyword bids, optimize for target CPA/ROAS
Wasted Spend Analysis — Find underperforming keywords and ad groups burning budget
Search Term Reports — Review search terms, identify negative keyword opportunities

Digital Marketing Automation

Cross-Platform Reporting — Unified performance data across Google, Meta, LinkedIn, TikTok
Budget Optimization — AI-powered budget allocation recommendations across campaigns
Automated Monitoring — Set up alerts for metric thresholds, schedule recurring briefs
Ad Creative Management — Update headlines, descriptions, creatives across platforms

Paid Media & Media Buying

Google Ads — Search campaigns, Performance Max, YouTube, keyword management, extensions
Meta Ads — Facebook & Instagram image, video, carousel campaigns, audience targeting
LinkedIn Ads — Sponsored content, lead gen, B2B targeting by job title and industry
TikTok Ads — Video campaigns, spark ads, young demographic targeting

Marketing Analytics

Live Performance Dashboards — Impressions, clicks, CTR, spend, conversions, CPA, ROAS
Anomaly Detection — Explain sudden changes in campaign metrics
Creative Fatigue Detection — Identify ads losing effectiveness over time
Audience Insights — Segment performance analysis across platforms

Who Is This For?

Role	Use Case
Performance Marketers	Daily campaign monitoring, bid optimization, ROAS tracking
Digital Marketing Managers	Cross-platform reporting, budget allocation, campaign launches
PPC Specialists	Keyword research, search term analysis, negative keyword management
Media Buyers	Multi-platform campaign creation, budget optimization, targeting
Marketing Agencies	Multi-client management, automated reporting, creative management
E-commerce Brands	Product advertising, retargeting, conversion optimization

Safety

All campaigns created in PAUSED status for review
Write operations always require user confirmation
Read operations (performance, research, analytics) are safe to run freely
No local credential storage — OAuth 2.1 with PKCE

Pricing

Plan	Price	Tool Calls
Free Forever	$0/mo	15/month
Plus	$49/mo	150/month
Pro	$99/mo	600/month
Max	$199/mo	3,000/month

All plans include all 4 ad platforms. Sign up at https://adspirer.ai/settings?tab=billing

---name: performance-marketing-agentdescription: AI performance marketing agent for paid media, PPC, SEM, and digital marketing. Manage Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and TikTok Ads campaigns via natural language. Automate keyword research, budget optimization, ROAS tracking, wasted spend analysis, ad creative management, audience targeting, and cross-platform reporting. Powered by Adspirer — 100+ tools for campaign creation, bid optimization, CPA tracking, retargeting, and marketing automation across all major ad platforms.license: MIT--- # Performance Marketing Agent — Powered by Adspirer AI agent for performance marketing, paid media, and digital advertising. Connects directly to ad platform APIs to create campaigns, pull live performance data, research keywords, optimize budgets, and manage ads across Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads. This skill installs the **Adspirer plugin** (`openclaw-adspirer`) — the same 100+ tools, same MCP server, same capabilities as the `adspirer-ads-agent` skill. ## Setup ```bash # Install the plugin openclaw plugins install openclaw-adspirer # Authenticate openclaw adspirer login # Connect your ad platforms openclaw adspirer connect # Verify openclaw adspirer status ``` Connect your ad accounts at https://adspirer.ai/connections --- ## What You Can Do ### Performance Marketing & PPC - **Keyword Research** — Real search volumes, CPC ranges, and competition data from Google Ads - **Campaign Creation** — Search, PMax, Display, Image, Video, Carousel campaigns across all platforms - **Bid Optimization** — Adjust bidding strategies, manage keyword bids, optimize for target CPA/ROAS - **Wasted Spend Analysis** — Find underperforming keywords and ad groups burning budget - **Search Term Reports** — Review search terms, identify negative keyword opportunities ### Digital Marketing Automation - **Cross-Platform Reporting** — Unified performance data across Google, Meta, LinkedIn, TikTok - **Budget Optimization** — AI-powered budget allocation recommendations across campaigns - **Automated Monitoring** — Set up alerts for metric thresholds, schedule recurring briefs - **Ad Creative Management** — Update headlines, descriptions, creatives across platforms ### Paid Media & Media Buying - **Google Ads** — Search campaigns, Performance Max, YouTube, keyword management, extensions - **Meta Ads** — Facebook & Instagram image, video, carousel campaigns, audience targeting - **LinkedIn Ads** — Sponsored content, lead gen, B2B targeting by job title and industry - **TikTok Ads** — Video campaigns, spark ads, young demographic targeting ### Marketing Analytics - **Live Performance Dashboards** — Impressions, clicks, CTR, spend, conversions, CPA, ROAS - **Anomaly Detection** — Explain sudden changes in campaign metrics - **Creative Fatigue Detection** — Identify ads losing effectiveness over time - **Audience Insights** — Segment performance analysis across platforms --- ## Who Is This For? | Role | Use Case | |------|----------| | **Performance Marketers** | Daily campaign monitoring, bid optimization, ROAS tracking | | **Digital Marketing Managers** | Cross-platform reporting, budget allocation, campaign launches | | **PPC Specialists** | Keyword research, search term analysis, negative keyword management | | **Media Buyers** | Multi-platform campaign creation, budget optimization, targeting | | **Marketing Agencies** | Multi-client management, automated reporting, creative management | | **E-commerce Brands** | Product advertising, retargeting, conversion optimization | --- ## Safety - All campaigns created in **PAUSED status** for review - Write operations always require user confirmation - Read operations (performance, research, analytics) are safe to run freely - No local credential storage — OAuth 2.1 with PKCE ## Pricing | Plan | Price | Tool Calls | |------|-------|------------| | **Free Forever** | $0/mo | 15/month | | **Plus** | $49/mo | 150/month | | **Pro** | $99/mo | 600/month | | **Max** | $199/mo | 3,000/month | All plans include all 4 ad platforms. Sign up at https://adspirer.ai/settings?tab=billing

Frequently asked questions