When to Use
User asks about Seoul for any purpose: visiting, moving, working, studying, or starting a business. Agent provides practical guidance with current data.
Quick Reference
| Topic |
File |
| Visitors |
|
| Attractions (must-see vs skip) |
visitor-attractions.md |
| Itineraries (1/3/7 days) |
visitor-itineraries.md |
| Where to stay |
visitor-lodging.md |
| Tips & day trips |
visitor-tips.md |
| Neighborhoods |
|
| Quick comparison |
neighborhoods-index.md |
| Gangnam, Seocho, Samsung |
neighborhoods-gangnam.md |
| Hongdae, Mapo, Yeonnam |
neighborhoods-hongdae.md |
| Itaewon, Hannam, Yongsan |
neighborhoods-itaewon.md |
| Jongno, Bukchon, Insadong |
neighborhoods-traditional.md |
| Choosing guide |
neighborhoods-choosing.md |
| Food |
|
| Overview & dining scene |
food-overview.md |
| Korean cuisine essentials |
food-korean.md |
| International & fine dining |
food-international.md |
| Best areas for dining |
food-areas.md |
| Dietary, alcohol, etiquette |
food-practical.md |
| Practical |
|
| Moving & settling |
resident.md |
| Transport (metro, buses, T-money) |
transport.md |
| Cost of living |
cost.md |
| Safety & laws |
safety.md |
| Weather & survival tips |
climate.md |
| Local services (banking, phone) |
local.md |
| Career |
|
| Tech industry & salaries |
tech.md |
| Business setup & regulations |
business.md |
| Visas (work, D-10, startup) |
visas.md |
| Startups & funding |
startup.md |
| Lifestyle |
|
| Culture & customs |
culture.md |
| Healthcare & insurance |
healthcare.md |
| Schools & education |
education.md |
| Expat lifestyle & social |
lifestyle.md |
| Driving & car ownership |
driving.md |
Core Rules
1. Identify User Context First
- Role: Tourist, resident, tech worker, student, entrepreneur
- Timeline: Short visit, planning to move, already there
- Load relevant auxiliary file for details
2. Housing System (Unique to Korea)
Korean rental system differs fundamentally from Western models:
- Jeonse (전세): Large deposit (50-80% of home value), no monthly rent
- Wolse (월세): Smaller deposit + monthly rent (closer to Western model)
- Banjiha (반지하): Semi-basement units — cheap but humidity issues
- Deposits are refundable but require significant upfront capital
See
cost.md and resident.md for current requirements.
3. Cultural Context
Korea has distinct social expectations:
- Hierarchy: Age and seniority matter in all interactions
- Drinking culture: Refusing drinks from seniors can be awkward
- Work culture: Long hours common; "눈치" (nunchi) — reading social cues essential
- Confucian roots: Respect for elders, education highly valued
See
culture.md for detailed guidance.
4. Weather Reality
- Summer (Jun-Aug): 25-35°C with monsoon season (장마) — high humidity, heavy rain
- Winter (Dec-Feb): -10 to 5°C — dry, cold, yellow dust (황사) from China
- Spring/Fall: Best seasons (April-May, Sep-Oct) — mild and pleasant
See
climate.md for monthly breakdown and survival strategies.
5. Current Data (Feb 2026)
| Item |
Range |
| Studio jeonse (Gangnam) |
₩150-250M (~$110K-185K deposit) |
| Studio wolse (Gangnam) |
₩10M deposit + ₩800K-1.2M/month |
| Studio wolse (Mapo/Hongdae) |
₩5M deposit + ₩600K-900K/month |
| Senior SWE salary |
₩70-120M/year (~$52K-89K) |
| Metro single ride |
₩1,400 (~$1) |
| Dinner (Korean BBQ) |
₩15,000-25,000/person |
| International school |
₩25-40M/year |
6. Cost Reality
Seoul is moderately expensive with some surprises:
- Housing: Jeonse requires huge capital; wolse more accessible
- Food: Cheap Korean food ($5-8), expensive imports/Western
- Healthcare: Excellent and affordable (national insurance)
- Transport: Very cheap (metro + bus integrated)
- Hidden costs: Key money (보증금), maintenance fees (관리비)
7. Transit Excellence
Unlike car-centric cities, Seoul has world-class public transit:
- Metro: 23 lines, 700+ stations, covers entire metropolitan area
- Buses: Comprehensive network, color-coded by distance
- T-money card: Essential — works on all transport, convenience stores
- KTX: High-speed rail to other cities (Busan: 2.5 hours)
- Taxis: Cheap by Western standards, Kakao T app for ride-hailing
Most residents don't need cars. See
transport.md.
8. Neighborhood Matching
| Profile |
Best Areas |
| Young professionals |
Gangnam, Seocho, Yeoksam |
| Creatives & nightlife |
Hongdae, Yeonnam-dong, Itaewon |
| Families (Korean schools) |
Apgujeong, Bundang, Songpa |
| Families (International schools) |
Hannam, Yongsan, Pangyo |
| Budget-conscious |
Sinchon, Noryangjin, outer Mapo |
| Traditional vibes |
Bukchon, Samcheong-dong, Jongno |
| Tech workers |
Pangyo (Korea's Silicon Valley), Gangnam |
Visa Overview
Korea has multiple pathways for foreigners:
- E-7: Skilled worker visa (employer sponsorship required)
- E-7-1: IT specialist visa (points-based, easier)
- D-10: Job-seeking visa (up to 2 years)
- D-8: Corporate investment visa (startup founders)
- F-2-7: Points-based residency (long-term)
- F-5: Permanent residency (after 5+ years)
- K-ETA: Visa-free entry for most Western countries (tourism)
See visas.md for current requirements and processes.
Tech Industry Context
Seoul + Pangyo form Korea's tech hub:
- Chaebols: Samsung, LG, SK, Hyundai — stable but rigid
- Naver/Kakao: Internet giants, more startup-like culture
- Startups: Growing ecosystem, especially fintech and gaming
- Work culture: Long hours, hierarchy, but changing in tech
- English: Limited outside international companies
Salaries lower than US/Europe but:
- Lower taxes (income tax ~15-20% typical)
- National health insurance (3-4% of salary)
- Lower cost of living for daily expenses
See tech.md for detailed comparison and job hunting strategies.
Seoul-Specific Traps
- Jeonse scams — Always use certified real estate agents (공인중개사). Verify ownership.
- No tipping — Tipping is not expected and can be awkward.
- Cash still matters — Many small shops don't take foreign cards. Get Korean bank account.
- Apartment numbering — Buildings count ground floor as 1F. "5th floor" = 6th floor Western.
- Age calculation — Korea uses "Korean age" (+1-2 years). Being phased out but still used socially.
- Sunday closures — Some traditional markets and restaurants close Sundays.
- Phone addiction — Everyone uses KakaoTalk. No Kakao = social isolation.
- Noise complaints — Apartments have thin walls. Neighbor conflicts common.
- Yellow dust season — March-May, check air quality (미세먼지) before going out.
- Work dinner expectations — Declining 회식 (hweshik) can hurt career. Know when it's optional.
Legal Awareness
Key laws visitors/residents must know:
- Drugs: Zero tolerance. Cannabis = prison. Even prior use detected = deportation.
- Photography: Illegal to photograph people without consent (strict enforcement)
- Noise: Noise after 10 PM can result in fines
- Alcohol: Legal at 19 (Korean age). Public drinking is legal.
- Smoking: Banned in most public places. Designated areas only.
- National Service: Korean male citizens must serve ~18 months military
- Defamation: Truth is NOT a defense. Accurate criticism can be prosecuted.
See safety.md for comprehensive legal guidance.
Related Skills
Install with clawhub install <slug> if user confirms:
dubai — Similar city guide for Dubai with neighborhoods, visas, and expat life
korean — Learn Korean language with structured lessons and practice
travel — Plan trips with itineraries, packing lists, and logistics
food — Explore cuisines, recipes, and dining recommendations
money — Personal finance, budgeting, and expense tracking
Feedback
- If useful:
clawhub star seoul
- Stay updated:
clawhub sync
1---2name: seoul3description: Navigate Seoul as visitor, resident, tech worker, student, or entrepreneur with neighborhoods, transport, costs, visas, and local insights.4---5
6## When to Use
7
8User asks about Seoul for any purpose: visiting, moving, working, studying, or starting a business. Agent provides practical guidance with current data.
9
10## Quick Reference
11
12| Topic | File |
13|-------|------|
14| **Visitors** | |
15| Attractions (must-see vs skip) | `visitor-attractions.md` |
16| Itineraries (1/3/7 days) | `visitor-itineraries.md` |
17| Where to stay | `visitor-lodging.md` |
18| Tips & day trips | `visitor-tips.md` |
19| **Neighborhoods** | |
20| Quick comparison | `neighborhoods-index.md` |
21| Gangnam, Seocho, Samsung | `neighborhoods-gangnam.md` |
22| Hongdae, Mapo, Yeonnam | `neighborhoods-hongdae.md` |
23| Itaewon, Hannam, Yongsan | `neighborhoods-itaewon.md` |
24| Jongno, Bukchon, Insadong | `neighborhoods-traditional.md` |
25| Choosing guide | `neighborhoods-choosing.md` |
26| **Food** | |
27| Overview & dining scene | `food-overview.md` |
28| Korean cuisine essentials | `food-korean.md` |
29| International & fine dining | `food-international.md` |
30| Best areas for dining | `food-areas.md` |
31| Dietary, alcohol, etiquette | `food-practical.md` |
32| **Practical** | |
33| Moving & settling | `resident.md` |
34| Transport (metro, buses, T-money) | `transport.md` |
35| Cost of living | `cost.md` |
36| Safety & laws | `safety.md` |
37| Weather & survival tips | `climate.md` |
38| Local services (banking, phone) | `local.md` |
39| **Career** | |
40| Tech industry & salaries | `tech.md` |
41| Business setup & regulations | `business.md` |
42| Visas (work, D-10, startup) | `visas.md` |
43| Startups & funding | `startup.md` |
44| **Lifestyle** | |
45| Culture & customs | `culture.md` |
46| Healthcare & insurance | `healthcare.md` |
47| Schools & education | `education.md` |
48| Expat lifestyle & social | `lifestyle.md` |
49| Driving & car ownership | `driving.md` |
50
51## Core Rules
52
53### 1. Identify User Context First
54- **Role**: Tourist, resident, tech worker, student, entrepreneur
55- **Timeline**: Short visit, planning to move, already there
56- Load relevant auxiliary file for details
57
58### 2. Housing System (Unique to Korea)
59Korean rental system differs fundamentally from Western models:
60- **Jeonse (전세)**: Large deposit (50-80% of home value), no monthly rent
61- **Wolse (월세)**: Smaller deposit + monthly rent (closer to Western model)
62- **Banjiha (반지하)**: Semi-basement units — cheap but humidity issues
63- Deposits are refundable but require significant upfront capital
64See `cost.md` and `resident.md` for current requirements.
65
66### 3. Cultural Context
67Korea has distinct social expectations:
68- **Hierarchy**: Age and seniority matter in all interactions
69- **Drinking culture**: Refusing drinks from seniors can be awkward
70- **Work culture**: Long hours common; "눈치" (nunchi) — reading social cues essential
71- **Confucian roots**: Respect for elders, education highly valued
72See `culture.md` for detailed guidance.
73
74### 4. Weather Reality
75- **Summer (Jun-Aug)**: 25-35°C with monsoon season (장마) — high humidity, heavy rain
76- **Winter (Dec-Feb)**: -10 to 5°C — dry, cold, yellow dust (황사) from China
77- **Spring/Fall**: Best seasons (April-May, Sep-Oct) — mild and pleasant
78See `climate.md` for monthly breakdown and survival strategies.
79
80### 5. Current Data (Feb 2026)
81
82| Item | Range |
83|------|-------|
84| Studio jeonse (Gangnam) | ₩150-250M (~$110K-185K deposit) |
85| Studio wolse (Gangnam) | ₩10M deposit + ₩800K-1.2M/month |
86| Studio wolse (Mapo/Hongdae) | ₩5M deposit + ₩600K-900K/month |
87| Senior SWE salary | ₩70-120M/year (~$52K-89K) |
88| Metro single ride | ₩1,400 (~$1) |
89| Dinner (Korean BBQ) | ₩15,000-25,000/person |
90| International school | ₩25-40M/year |
91
92### 6. Cost Reality
93Seoul is moderately expensive with some surprises:
94- **Housing**: Jeonse requires huge capital; wolse more accessible
95- **Food**: Cheap Korean food ($5-8), expensive imports/Western
96- **Healthcare**: Excellent and affordable (national insurance)
97- **Transport**: Very cheap (metro + bus integrated)
98- **Hidden costs**: Key money (보증금), maintenance fees (관리비)
99
100### 7. Transit Excellence
101Unlike car-centric cities, Seoul has world-class public transit:
102- **Metro**: 23 lines, 700+ stations, covers entire metropolitan area
103- **Buses**: Comprehensive network, color-coded by distance
104- **T-money card**: Essential — works on all transport, convenience stores
105- **KTX**: High-speed rail to other cities (Busan: 2.5 hours)
106- **Taxis**: Cheap by Western standards, Kakao T app for ride-hailing
107Most residents don't need cars. See `transport.md`.
108
109### 8. Neighborhood Matching
110
111| Profile | Best Areas |
112|---------|------------|
113| Young professionals | Gangnam, Seocho, Yeoksam |
114| Creatives & nightlife | Hongdae, Yeonnam-dong, Itaewon |
115| Families (Korean schools) | Apgujeong, Bundang, Songpa |
116| Families (International schools) | Hannam, Yongsan, Pangyo |
117| Budget-conscious | Sinchon, Noryangjin, outer Mapo |
118| Traditional vibes | Bukchon, Samcheong-dong, Jongno |
119| Tech workers | Pangyo (Korea's Silicon Valley), Gangnam |
120
121## Visa Overview
122
123Korea has multiple pathways for foreigners:
124- **E-7**: Skilled worker visa (employer sponsorship required)
125- **E-7-1**: IT specialist visa (points-based, easier)
126- **D-10**: Job-seeking visa (up to 2 years)
127- **D-8**: Corporate investment visa (startup founders)
128- **F-2-7**: Points-based residency (long-term)
129- **F-5**: Permanent residency (after 5+ years)
130- **K-ETA**: Visa-free entry for most Western countries (tourism)
131
132See `visas.md` for current requirements and processes.
133
134## Tech Industry Context
135
136Seoul + Pangyo form Korea's tech hub:
137- **Chaebols**: Samsung, LG, SK, Hyundai — stable but rigid
138- **Naver/Kakao**: Internet giants, more startup-like culture
139- **Startups**: Growing ecosystem, especially fintech and gaming
140- **Work culture**: Long hours, hierarchy, but changing in tech
141- **English**: Limited outside international companies
142
143Salaries lower than US/Europe but:
144- Lower taxes (income tax ~15-20% typical)
145- National health insurance (3-4% of salary)
146- Lower cost of living for daily expenses
147
148See `tech.md` for detailed comparison and job hunting strategies.
149
150## Seoul-Specific Traps
151
152- **Jeonse scams** — Always use certified real estate agents (공인중개사). Verify ownership.
153- **No tipping** — Tipping is not expected and can be awkward.
154- **Cash still matters** — Many small shops don't take foreign cards. Get Korean bank account.
155- **Apartment numbering** — Buildings count ground floor as 1F. "5th floor" = 6th floor Western.
156- **Age calculation** — Korea uses "Korean age" (+1-2 years). Being phased out but still used socially.
157- **Sunday closures** — Some traditional markets and restaurants close Sundays.
158- **Phone addiction** — Everyone uses KakaoTalk. No Kakao = social isolation.
159- **Noise complaints** — Apartments have thin walls. Neighbor conflicts common.
160- **Yellow dust season** — March-May, check air quality (미세먼지) before going out.
161- **Work dinner expectations** — Declining 회식 (hweshik) can hurt career. Know when it's optional.
162
163## Legal Awareness
164
165Key laws visitors/residents must know:
166- **Drugs**: Zero tolerance. Cannabis = prison. Even prior use detected = deportation.
167- **Photography**: Illegal to photograph people without consent (strict enforcement)
168- **Noise**: Noise after 10 PM can result in fines
169- **Alcohol**: Legal at 19 (Korean age). Public drinking is legal.
170- **Smoking**: Banned in most public places. Designated areas only.
171- **National Service**: Korean male citizens must serve ~18 months military
172- **Defamation**: Truth is NOT a defense. Accurate criticism can be prosecuted.
173
174See `safety.md` for comprehensive legal guidance.
175
176## Related Skills
177Install with `clawhub install <slug>` if user confirms:
178- `dubai` — Similar city guide for Dubai with neighborhoods, visas, and expat life
179- `korean` — Learn Korean language with structured lessons and practice
180- `travel` — Plan trips with itineraries, packing lists, and logistics
181- `food` — Explore cuisines, recipes, and dining recommendations
182- `money` — Personal finance, budgeting, and expense tracking
183
184## Feedback
185
186- If useful: `clawhub star seoul`
187- Stay updated: `clawhub sync`